Analyst/Senior Analyst/Associate Manager, Marketing Analytics (Bangkok Based, relocation provided)

Agoda · Boston, MA · 1 wk ago

MarketingFull-time

About the role

The Marketing team at Agoda is highly data-driven and focuses on developing at-scale, measurable marketing programs designed to improve the lifetime value of Agoda customers. The team combines a blend of the best analysts, marketing strategists, and data scientists, collectively building a team that thrives on data, creative ideas, and technology.

The Marketing leadership fosters a great learning environment, providing the opportunity to learn and grow by working closely with experts from a diverse variety of backgrounds from across the globe. Due to continued expansion, there are multiple analyst roles within the marketing team across different marketing channels.

Responsibilities

Experiment with ads/campaign structures and bidding& pricing strategies on partners such as Google, Bing, Tripadvisor, Trivago and other search engines.
Adapt to new product features and roll out changes from successful tests.
Model vast amounts of data generated by experiments, develop predictive models using data science techniques, and liaise with product teams on implementation roadmap.
Build dashboards to track performance, derive insights, understand growth levers, and communicate recommendations via presentations to stakeholders.

Requirements

Bachelor’s degree or higher from top university in a quantitative subject (computer science, mathematics, engineering, business, or science).
Excellent verbal and written communication skills in English.
2+ years experience in data crunching from top-tier consulting, investment banking, private equity, or strategy/business for a fast-growing global tech company.
Experience in one or more data analysis packages or databases, such as SAS, R, SPSS, Python, VBA, SQL, and visualization tools like Tableau, Power BI.
Ability to move fast and make decisions on objective evidence rather than subjective gut feel.
Innate desire to take ownership, make an impact, and influence outcomes.
Excellent organizational skills, attention to detail, and ability to work independently.

Desired Skills

Experience in digital marketing or ecommerce.
Experience with A/B testing and other testing metrics.
Strong presentation and negotiation skills.
Skills that foster collaboration and team spirit.

What You’ll Need to Succeed

Experience in data analysis and data science.
SQL and data analytics skills.
Data representation and data mining knowledge.
Python programming skills.
Tableau and Power BI for data visualization.
Business analysis and business intelligence (BI) skills.
Microsoft SQL Server and machine learning expertise.
Statistical and analytical skills.

Hiring Process

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Learn More About Working at Agoda

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Disclaimer

We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.