Analyst, Business Analytics
About the role
Performs routine assignments using existing procedures within a job discipline to solve routine or standard problems and generally receive instruction, guidance and direction from more experienced colleagues or supervisors.
Responsibilities
- Extracts actionable insights from high volume, high dimensional data to investigate complex business and marketing problems and inform decision making.
- Applies a range of data preparation, analytical, modelling, and visualization techniques—including statistical analysis, predictive modelling, experimentation, pattern recognition, and AI/advanced analytics tools—to generate insights that improve business performance and outcomes.
- Analyzes business, customer, operational, and market data to identify trends, optimize effectiveness, and forecast future performance.
- Develops and maintains analytics outputs such as reports, dashboards, and visualizations using data platforms and tools (e.g., ERP/CRM systems, relational or NoSQL databases, business intelligence and analytics software), and may create custom scripts, models, or leverage AI enabled approaches to enhance analysis and insight generation.
- Contributes to advanced analytics initiatives such as marketing mix modelling, cross channel measurement, and strategic insight development to optimise investment decisions, media effectiveness, and marketing performance across channels and platforms.
Requirements
The position may require a degree, formal education, or relevant prior work experience. This level may include individuals in entry level roles, typically graduates.
Qualifications
Requires a bachelor's degree in a related field or equivalent work experience.
Skills
- Data preparation, analytical, modelling, and visualization techniques
- Statistical analysis
- Predictive modelling
- Experimentation
- Pattern recognition
- AI/advanced analytics tools
- Data platforms and tools (e.g., ERP/CRM systems, relational or NoSQL databases, business intelligence and analytics software)
- Custom scripting
- Modeling
- Leverage AI enabled approaches
- Marketing mix modelling
- Cross channel measurement
- Strategic insight development
Benefits
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
Pay
New York $34,000.00 - $60,000.00
Schedule
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
Benefits
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together.
Equal Opportunity Employer
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