Analista de Performance Sênior

About the role

Our agency, brsa, is specialized in B2B communication and marketing services, particularly in the technology and innovation sectors. We are recognized eight consecutive years as a Great Place to Work (GPTW), and our culture is based on ethics, excellence, and genuine care for people. Success is collective, and we operate in a fully remote environment focused on autonomy and genuine care for individuals.

Responsibilities

• Govern campaigns end-to-end: Plan, configure, and optimize high-complexity Google Ads, Meta Ads, and LinkedIn Ads campaigns.
• Strategize multichannel: Focus on inbound strategies, especially Account-Based Marketing (ABM), aligning paid media with sales objectives (full funnel).
• Tell stories with data: Translate technical KPIs into strategic reports and impactful presentations, connecting metrics to business goals.
• Consult and relationship management: Engage with clients, advocating positions, suggesting new projects, and questioning the status quo to elevate results.
• Media buying and pacing: Strictly control spending (pacing) budgets, negotiate, and contract media vehicles (online and offline).
• Innovation and AI: Implement the use of artificial intelligence for media process automation and predictive performance analysis.

Requirements

• Proven seniority in performance management, preferably in agencies.
• Advanced expertise in Google Ads, Meta Ads, and LinkedIn Ads.
• Experience with programmatic media buying.
• Understanding of inbound marketing strategies and familiarity with ABM ecosystems.
• Exceptional communication skills for impactful presentations and direct client relationships.
• Proficiency in GA4, BI tools (Looker Studio/Power BI), and project management (e.g., ClickUp).
• Fluent English for global marketing client engagements.
• An analytical and questioning mindset that continuously seeks improvement.
• A business owner mentality with urgency, budget responsibility, and focus on ROI.
• The ability to explain complex topics simply and persuasively across different levels of stakeholders.
• Agility to adapt to a growing team and evolving processes.

Qualifications

We seek a strategic mind to lead our account performance. The ideal candidate will orchestrate media-purchase strategies, ranging from inbound marketing to ABM, ensuring each investment yields measurable results. They will work closely with clients, providing insights, and driving growth through consultative storytelling. This role demands a deep understanding of the full marketing funnel and the ability to translate data into compelling narratives.

Skills

• Strategic thinking and execution.
• Advanced technical proficiency in digital advertising platforms.
• Experience with programmatic media buying.
• Strong understanding of inbound marketing and ABM strategies.
• Exceptional presentation and client relationship skills.
• Expertise in analytics and data-driven decision-making.
• Ability to manage budgets and prioritize ROI.
• Effective storytelling and communication abilities.
• Adaptability and responsiveness to a dynamic team and changing processes.

Benefits

Enjoy a fully remote work environment, including:

• Voucher for meals and groceries (Flash Card)
• Health and dental insurance
• Profit-sharing plan (PLR)
• Life insurance
• Birth anniversary day off

Pay

Competitive compensation package tailored to your experience and qualifications.

Schedule

Flexible working hours to accommodate your needs and the needs of your team.