AI Workflow & Design Systems Specialist (Contract)
The role: SoFi’s Creative Studio is looking for a forward-thinking Design Systems + AI Workflow Specialist to bridge the gap between traditional production, advanced AI tools, and design systems.
About the role
In this role, you will directly support Art Directors and Interactive Designers by leveraging cutting-edge AI features within Figma to scale our visual libraries, automate workflows, and build out robust components. This is not a traditional production designer/ad-resizing role; it is a high-utility contractor position centered on rapid prototyping, asset generation, and systemic design.
Responsibilities
Design System Development: Utilize Figma Agents and automated workflows to build, maintain, and expand our comprehensive design system.
Component & Template Creation: Construct and organize scalable design templates and flexible UI components within Figma to empower interactive design teams.
AI-Driven Asset Generation: Leverage Figma Weave and Figma Motion to generate, iterate, and animate visual assets at scale for our centralized image library.
Creative Collaboration: Partner closely with Art Directors and Interactive Designers to rapidly prototype visual concepts and translate creative direction into production-ready assets.
Workflow Optimization: Experiment with enterprise-approved generative AI tools and plugins to streamline the asset pipeline and eliminate repetitive design tasks.
Brand & Quality Alignment: Maintain visual consistency and adhere to brand guidelines across all systematically generated deliverables.
Requirements
Experience Level: 4+ years of relevant experience in design systems, system architecture, or digital asset creation within an agency or in-house studio setting.
Strong product design foundation — understands UX/UI, interaction patterns, accessibility, responsive systems, and how systems function across complex digital products.
Enterprise design systems experience — has built or scaled systems for large organizations, ideally with thousands of components, multiple product teams, and complex governance.
Figma expertise — deep knowledge of Figma libraries, variables, components, tokens, templates, and increasingly AI-powered workflows.
Proven experience using generative design tools, specifically Figma Weave, Figma Motion, and Figma Agents (or equivalent AI design assistants).
Systemic Thinking: A strong understanding of design systems and how to scale visual assets systematically.
Collaborative Mindset: Ability to take creative direction from Art Directors and execute it with high technical precision in a fast-paced environment.
Portfolio Proof: A portfolio showcasing visual asset generation, motion/interactive elements, and clean, organized Figma file structures.
Qualifications
Background in product design.
Proficiency in Adobe Creative Suite, including After Effects for motion graphics or Substance for 3D asset creation.
Experience in Fintech or heavily regulated industries.
Working knowledge of HTML/CSS and responsive web design principles.
Benefits
To view all of our comprehensive and competitive benefits, visit our Benefits at SoFi page!