AI Search and Digital Content Experience Consultant - Client Solutions
IBM · Coral Gables, FL · 3 wk ago
HybridConsultingFull-time
Role Overview
We are seeking experienced Consultants to join our AI Search & Digital Experience practice. This role combines delivery expertise with client growth impact, allowing you to remain hands-on while shaping and winning business.
Responsibilities
- Consult with clients to assess their digital and content footprint against AI search engines.
- Design content strategies optimized for AI retrieval, including answer-layer optimization, topic authority, and semantic structuring.
- Build content frameworks and scalable playbooks aligned to business outcomes.
- Evaluate and redesign site architectures for AI agent crawling and retrieval.
- Define content hierarchies, internal linking, and scalable URL models.
- Implement structured data systems (JSON-LD, Schema.org, entity models).
- Advisory on CMS data modeling, metadata, and knowledge graph strategies.
- Configure sitemaps and indexation for optimal AI accessibility.
- Design AI search performance frameworks beyond traditional SEO metrics.
- Define KPIs across AI visibility, citations, and revenue impact.
- Leverage GA4, Google Search Console, and emerging AI analytics tools to translate analytics into executive-level insights and recommendations.
- Own and grow client relationships across mid-market and enterprise accounts.
- Act as a strategic partner, identifying expansion opportunities within existing engagements.
- Support presales activities, including leading client demos and solution walk-throughs, contributing to proposals, solution design, and scope definition.
- Partners with sales teams to articulate value and differentiate offerings.
- Provide subject matter expertise to support deal closure (non-quota carrying).
- Develop high-quality client deliverables (audits, roadmaps, frameworks, playbooks).
Requirements
- 10+ years of experience in digital marketing, SEO, content strategy, or consulting.
- AI Search Expertise: Understanding of LLM-based search retrieval and ranking.
- Content Strategy for AI: Designing architectures optimized for AI discoverability.
- Technical SEO & Site Architecture: Strong knowledge of Core Web Vitals, crawl/indexation, and large-scale site structures.
- Structured Data & Entity Models: Hands-on experience with JSON-LD, Schema.org, taxonomies, and knowledge graphs.
- Analytics & Measurement: Building frameworks for AI search performance.
- AI Marketing Tools: Familiarity with enterprise AI content platforms and governance.
- Client Communication: Ability to translate technical concepts to executive audiences.
- Consulting Delivery: Experience leading complex, multi-workstream engagements.
- Client Management & Influence: Strong ability to build relationships, manage stakeholders, and drive outcomes.
- Presales & Solutioning: Experience supporting proposals, delivering demos, and articulating solution value.
- Preferred: Consulting experience in a management consulting firm, digital agency, or MarTech consultancy.
- Preferred: Experience supporting sales cycles or solution engineering efforts.
- Preferred: Familiarity with Agentic AI and Model Context Protocol (MCP).
- Preferred: Experience with GA4, GSC, and emerging AI analytics tools.
- Preferred: Knowledge of digital PR, authority-building, and earned media strategies.
- Preferred: Knowledge graph and entity SEO experience (e.g., Wikidata, Knowledge Panels).
- Preferred: Change management experience in AI-led transformations.