AI GTM Architect (Revenue Operations)

About the role

Outreach, founded in 2014, is the only complete agentic AI platform for revenue teams. The AI GTM Architect role is responsible for designing and scaling how AI powers Outreach's revenue engine. This role translates GTM strategy into AI-driven workflows, intelligent automation, and seller execution inside our own platform.

Responsibilities

• Translate GTM strategy into scalable workflows and plays inside Outreach.
• Build and optimize outbound, inbound, and customer engagement motions—ensuring alignment between leadership priorities and how the field actually executes.
• Design how AI agents communicate with prospects, personalize outreach at scale, and integrate into seller workflows.
• Deploy agent-driven outcomes including lead prioritization, automated follow-up and sequencing, and deal pipeline insights.
• Own how Outreach is used as the system of execution for GTM.
• Define how data, signals, and AI decisioning drive actions—and ensure workflows are scalable, integrated with CRM and data systems, and built for real adoption in the field.
• Lead internal rollout of Outreach's latest AI capabilities and features.
• Partner with Sales and Enablement to drive usage consistency and serve as a trusted expert on modern sales engagement best practices.
• Run continuous experiments on messaging, sequences, AI prompts, agent behavior, and channel strategies to improve pipeline generation, conversion rates, and rep productivity.
• Partner closely with Product, Engineering, and Design to surface feedback from revenue teams, identify high-impact use cases, and help shape roadmap direction.

Requirements

7+ years in Revenue Operations, Sales Ops, GTM Strategy, or a similar role. Hands-on experience with Outreach or a comparable sales engagement platform. Strong systems thinker—you design scalable workflows, not just one-off tasks. Experience building or optimizing GTM processes at scale. Working knowledge of AI in sales and marketing: LLMs, automation, and agents. Data-driven mindset with a track record in experimentation and performance analysis. Strong cross-functional collaboration and stakeholder management skills.

Qualifications

Deep understanding of prospecting and customer engagement strategies. Familiarity with Salesforce, data pipelines, and integrations. Background working closely with Product and Engineering teams.

Benefits

Flexible time off. 401k to help you save for the future. Generous medical, dental, and vision coverage for full-time employees and their dependents. Parental leave program that includes options for a paid night nurse, and a gradual return to work. Infertility/assisted reproductive services benefit. Employee referral bonuses to encourage the addition of great new people to the team. Snacks and beverages in the Office, along with fun events to celebrate. Diversity and inclusion programs that promote employee resource groups like Outreach Women's Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military. Outreach is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

Pay

The base salary range for this role is $145,000 - $185,000 USD. You may also be offered incentive compensation, bonus, restricted stock units, and benefits. Actual compensation is based on factors such as the candidate's skills, qualifications, location and experience. Final offers are determined through a holistic assessment and will vary within the posted range.

Schedule

Your Recruiter will share specific details based on your location and role during the hiring process.