Agency Lead - Chicago, US
RZR · Chicago, IL · 1 wk ago
HybridManagementFull-time
Who Are We?
RZR is an AI-native advertising platform built for the next era of performance marketing. We operate at the intersection of machine learning, programmatic media, and full-funnel mobile growth, powering campaigns for some of the world's most ambitious advertisers. Our platform is purpose-built to deliver outcomes at scale, not just impressions.
Role Overview
RZR is hiring Agency Leads across three of the most agency-dense markets in the US: New York, Chicago, and Los Angeles. Each Agency Lead is a senior individual contributor on RZR's Agency Partnerships team, reporting directly to the Global Head of Agencies.
Key Responsibilities
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Agency Pipeline Development
- Own and activate a defined book of business spanning holding company and independent agency relationships within your market
- Identify and prioritize net new target agencies based on brand portfolio fit with RZR's ideal client profile, across both holding company networks and high-growth independents
- Build and execute a structured outreach strategy using tools including LinkedIn Sales Navigator, AppMagic, Sensor Tower, and sales intelligence platforms
- Develop personalized, insight-driven outreach for each prospect — no spray and pray
- Maintain a healthy and well-documented pipeline with accurate stage progression and forecasting
- Generate qualified meetings and advance opportunities through to closed revenue
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Relationship Building and Expansion
- Multithread across agency organizations, building relationships with investment, activation, strategy, planning, and agency leadership
- Expand RZR's footprint within existing agency relationships by identifying new teams, brands, and buying channels
- Develop a deep understanding of each agency's organizational structure, decision-making hierarchy, and mobile media priorities
- Maintain regular engagement cadences with key contacts to stay top-of-mind and informed on upcoming briefs and budget cycles
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Market Presence and Brand Representation
- Serve as the face of RZR within your city, owning the company's presence and reputation across the agency, brand, and ad tech community
- Represent RZR at key industry conferences, events, and agency summits in your market, showing up consistently and with purpose
- Use events strategically to open new doors, deepen existing relationships, and generate pipeline
- Partner with the Global Head of Agencies on event strategy, pre-event outreach, and post-event follow-through
- Bring back competitive intelligence and market signals from events and conversations
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Operational Excellence
- Keep your CRM (HubSpot) meticulously up to date: contacts, accounts, activities, pipeline stages, and notes
- Document outreach strategies, meeting outcomes, and key learnings for each account
- Provide accurate weekly pipeline updates and flag risks or acceleration opportunities proactively
- Use data and market intelligence tools to inform prospecting and outreach
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Internal Collaboration
- Work closely with Growth Leads to ensure smooth onboarding of new agency accounts and support their initial scale
- Partner with marketing and product to stay current on RZR's evolving capabilities and how to position them for agency audiences
- Share best practices, outreach learnings, and competitive intelligence across the Agency Lead team
Required Skills and Experience
- 3 to 6 years of experience in agency partnerships, agency sales, or business development within ad tech, mobile, or digital media
- Demonstrated track record of building pipeline and closing revenue through agency channels
- Deep understanding of media agency structure: holding companies, independent agencies, trading desks, and investment teams
- Strong written communication skills, with the ability to craft compelling, personalized outreach that cuts through the noise
- Proficiency with CRM tools (HubSpot preferred) and sales intelligence platforms (LinkedIn Sales Navigator or similar)
- Hunter mentality: motivated by pipeline creation and new logo acquisition, not just relationship maintenance
- Comfortable operating in a fast-paced, high-growth environment with minimal structure
Nice to Have
- Familiarity with mobile measurement, programmatic buying, or app marketing ecosystems
- Experience using AppMagic or Sensor Tower for prospect research
- Existing relationships within holding company agencies in your market (WPP, Publicis, IPG, Omnicom, Dentsu, Havas)
- Strong network within the independent agency community in your city
- Prior experience at a mobile-first ad tech company or DSP
Why Join RZR in Chicago?
- Own your market from day one: a defined territory, a direct line to the Global Head of Agencies, and the autonomy to build it the way you think is right
- Step into one of RZR's highest-leverage growth channels — a single holding company relationship can unlock dozens of brand opportunities across multiple markets, and you will be the person building those relationships
- Work with an AI-native programmatic platform that is scaling fast and genuinely differentiated in the mobile advertising space
- Earn a competitive base plus commission structure where strong performance translates directly into meaningful upside
- Be the face of RZR in your city: a presence at the events that matter, a known voice in your market, and a seat at the table as the US agency channel is built from the ground up
- Join a small, senior team where your work is visible, your voice carries, and you have direct access to leadership that moves fast and values initiative
RZR Behaviors
- Extreme Ownership
- Move Fast
- Drive for Excellence
- Proactive Communication
- Courage
- Curiosity
- Deliver Results
- Manage Ambiguity