Aftermarket Global Marketing and Strategy Lead
Sensata Technologies · Troy, MI · 3 wk ago
Marketing$88k–$121k/yrFull-time
General Responsibilities
- Support marketing strategy including creating and implementing strategies and plans for products and programs
- Analyze and optimize marketing campaign performance
- Collaborate with marketing teams to execute roadmap and align go-to-market strategy and initiatives with broader enterprise activities
- Ensure accuracy of marketing materials
- Communicate all channel initiatives to necessary departments, both internal and external, to ensure visibility to channel goals & objectives
- Able to meet deadlines and work through challenges of timelines in the process
- Edit and proofread online communications, direct mail, product literature, and internal and external communication pieces
- Maintain an innovative approach to all campaigns, continuing to stay up-to-date on industry trends
- Design and develop marketing plans and manage all communication with internal and external sources
- Monitor customer research activities and interpret all data for developing marketing strategies
- Analyze all market conditions and forecast all future trends and prepare accurate various order documents
- Perform research related strategies and develop appropriate all related marketing plans
Experience / Qualifications
- A university degree required (i.e. Bachelors degree) or equivalent relevant work experience
- Must be a team player able to work in a fast-paced environment with demonstrated ability to handle multiple competing tasks and demands
- Strong communication skills; oral, written and presentation
- Strong organization, planning and time management skills to achieve results
- Strong personal and professional ethical values and integrity
- Holds self-accountable to achieving goals and standards
- Proficient in Microsoft Office programs (Outlook, Word, PowerPoint, and Excel)
- Strong interpersonal & collaboration skills to work effectively with all levels of the organization including suppliers and/or external customers
Pay
Base Salary Range: $88,000.00 - $121,000.00
In addition to base salary, Sensata offers competitive medical, dental, vision, life and disability insurance plans, along with education reimbursement, wellness programs, a 401(k) retirement plan with Company matching, and a variety of paid time off, such as vacation or flex-time, sick, bereavement, and parental leave.
Sensata considers several factors when extending an offer, including, but not limited to, a candidate’s experience and qualifications, as well as internal equity, market and business considerations.
Certain positions are also eligible for short-term incentive and long-term incentive programs.