Advertising & Promotions Partner

Michael Best & Friedrich LLP is seeking an experienced Advertising, Marketing, and Promotions Partner to help grow our Advertising and Brand Protection team. The ideal candidate will have significant expertise in traditional and new media advertising, marketing, and promotions matters and embrace the opportunity to help grow our nationally recognized practice.

About the Company

Michael Best & Friedrich LLP is a full-service law firm with more than 350 lawyers and technical professionals who work in collaborative, interdisciplinary practices to serve clients around the world. We work with companies in all kinds of industries, as well as trade associations, nonprofits, educational institutions, governments, family trusts, and high-net-worth individuals. Since our firm’s founding in 1848, we’ve continuously evolved to meet our clients’ changing needs while maintaining a reputation for exceptional legal service and business acumen.

Location

This position is located in any of our office locations: Wisconsin (Green Bay, Milwaukee, Madison, Waukesha); Illinois (Chicago); Utah (Salt Lake City); Colorado (Denver, Broomfield); Texas (Austin); North Carolina (Charlotte, Raleigh, Wilmington); California (Los Angeles); Nebraska (Lincoln); and Washington D.C. Our contemporary office spaces support concentration and collaboration.

Responsibilities

• Provide expert legal counsel on advertising, marketing, and promotions matters in traditional and new media, including ad campaigns, promotions, sponsorships, branded entertainment, activations, endorsements, and user-generated content.
• Protect clients’ business interests and brand elements throughout a campaign’s life cycle, from concept to clearance, implementation, activation, and data collection and use.
• Counsel clients to avoid and respond to challenges from government agencies, competitors, and consumers for alleged false advertising and unfair sales/marketing practices.
• Lead litigation of false advertising and unfair competition claims in court and before the National Advertising Division (NAD).
• Cultivate and maintain strong client relationships, actively participating in business development initiatives to expand our advertising, marketing, and promotions practice.
• Lead and mentor junior attorneys and legal staff.
• Manage multiple priorities in a dynamic work environment, responding proactively to unexpected challenges.

Requirements

• J.D. from an ABA-accredited law school with excellent academic credentials.
• A minimum of 10 years of specialized experience in advertising law, with a proven record of successful client representation.
• Valid authorization to work in the U.S.

Skills

• Ability to learn and embrace new skills and best practices as the position evolves.
• Strong interpersonal, oral, and written communication skills, with experience in negotiation and advocacy.
• Ability to work well under pressure, meet tight deadlines, and manage confidential information with discretion.
• Confidence in identifying and analyzing issues, making decisions, and initiating solutions.
• Ability to work independently and collaboratively within a team.
• Professionalism, composure, and good judgment in high-pressure situations.

Benefits

• Competitive base pay and performance-based bonus opportunities.
• Unlimited PTO plus 10 paid holidays.
• Comprehensive health benefits: medical, dental, vision, health savings accounts, and flexible spending accounts.
• Wellness program and employee/family assistance program.
• 401(k) with company contribution.
• Disability, life, critical illness, and parental/family leave insurance.
• ABA, state, and local bar membership fee reimbursement.
• Bar exam/bar review course reimbursement.
• Mentorship program and specialized training opportunities.
• Flexible remote work policy (up to 2.5 days per week).

Pay

For Colorado applicants: The annual compensation range for this position in our Denver office is $170,000 to $235,000, determined by qualifications and experience.

For California, Colorado, District of Columbia, and Illinois applicants: The annual compensation range starts at $240,000, with final compensation dependent on experience, skills, and internal equity.

Schedule

This is a full-time position with a flexible remote work policy allowing up to 2.5 days per week of remote work.