Advertising Director, Marketplaces
eAccountable · United States · 1 wk ago
RemoteRemoteAdvertising$120k–$144k/yrFull-time
About the role
The Advertising Director, Marketplaces at eAccountable is responsible for owning paid media performance across Marketplace Advertising and DSP. This role requires strategic involvement that scales by account tier, from fully hands-on for Tier 1 to oversight-only for Tier 3.
Responsibilities
- Team Leadership & Development
- Recruit, hire, onboard, and retain a high-performing Ad Support team aligned to eAccountable's growth trajectory
- Set clear performance expectations, conduct regular evaluations, and proactively manage performance issues
- Build and execute structured training and development programs that keep the team ahead of the evolving marketplace advertising landscape
- Foster a culture of accountability, urgency, and excellence — consistent with eAccountable's core values
- Advertising Strategy & Growth
- Develop and own comprehensive advertising strategies across Sponsored Ads and DSP that drive client growth and expand eAccountable's revenue
- Align media strategy with each client's broader business objectives, ensuring every dollar spent maps to a measurable outcome
- Identify and act on opportunities to grow client investment in DSP and total ad spend — turning strategy into incremental revenue
- Stay current on the latest trends, platform updates, and competitive shifts across Amazon Advertising and key marketplace channels
- Collaborate directly with the VP of Marketplaces to surface and develop business growth opportunities within the advertising practice
- Campaign Execution & Oversight
- Maintain active oversight across all client accounts to ensure campaigns are executing correctly, pacing is on target, and quality standards are upheld
- Lead budget pacing management, targeting strategy, and structured testing plans across the portfolio
- Guide creative needs and asset coordination in partnership with internal creative resources
- Deliver insights for client reporting and internal planning that are data-driven, actionable, and tied to account goals
- Data Analysis & Performance Management
- Analyze advertising data across the portfolio to identify performance gaps, optimization opportunities, and growth levers
- Monitor and evaluate team performance metrics, holding the Ad Support team accountable to execution quality and efficiency standards
- Translate data into clear, confident recommendations — for clients and internal stakeholders alike
- Client Growth & Revenue Development
- Act as a confident, compelling voice to clients on the value of advertising investment — making the case for increased spend with data, strategy, and full-funnel thinking
- Proactively identify opportunities to grow each client's ad budget by demonstrating clear ROI and articulating the business impact of scaling Sponsored Ads and DSP
- Speak fluently to the full advertising funnel — from awareness and consideration through conversion — and connect that story to the client's growth goals
- Partner with account teams to build investment proposals, upsell DSP programs, and frame advertising as a strategic growth lever, not a line-item cost
- Contribute directly to eAccountable's advertising revenue growth by expanding client relationships and increasing managed ad spend across the portfolio
- Treat every client interaction as an opportunity to deepen trust and expand scope — this role sells through results and relationships
Requirements
- 8+ years of hands-on Amazon / Marketplace Advertising experience in an agency environment, including Sponsored Ads and DSP, with a track record of driving measurable client growth
- Proven leadership experience managing and developing advertising or media teams
- A natural growth mindset — you see budget conversations as opportunities, not obstacles, and you know how to make the case for more investment
- Demonstrated ability to communicate full-funnel advertising strategy to clients and influence their investment decisions
- Deep analytical capability — you read data fluently and translate it into strategy without hesitation
- Strong understanding of budget pacing, bid management, targeting strategy, and campaign testing frameworks
- Excellent communicator who can hold a room with client, build an investment case, and coach a junior team member in the same afternoon
- Self-directed, results-obsessed, and energized by building — not just managing
Qualifications
- BA/BS degree in Marketing, Business Administration, Communications, or related field
- Proven success in leading and growing advertising or media teams
- Experience working with Amazon Advertising and DSP platforms
- Ability to communicate complex ideas clearly and persuasively to clients
- Strong analytical skills with the ability to interpret and apply data to inform strategy
- Experience with budget management and campaign optimization
- Excellent interpersonal and communication skills
Skills
- Strategic thinking and problem-solving
- Leadership and team management
- Client relationship management
- Adaptability and flexibility
- Technical proficiency with Amazon Advertising and DSP
Benefits
- Competitive base salary: $120,000-$143,500/year + variable compensation
- Flexible vacation policy – take the time you need to recharge
- Comprehensive health, vision & dental insurance
- 401k with company contribution
- Beautiful downtown Denver office with company-paid commuter benefits (parking or RTD EcoPass)
- Opportunity for career progression with plenty of room for personal growth
Pay
- Base salary: $120,000-$143,500/year
- Variable compensation
Schedule
- Full-time