Advertising Account Executive
Spectrum Reach · Buffalo, NY · 3 wk ago
On-siteMarketing$28k/yrFull-time
About the role
Spectrum Reach (www.spectrumreach.com) is the advertising sales division of Spectrum. We offer best-in-class premium video solutions to business owners and advertising agencies nationwide.
Duties & Responsibilities
- Achieve sales and strategic goals
- Cultivate and nurture connections with brands and marketing/advertising agencies
- Recognize business challenges that Spectrum Reach’s media solutions can address; connect solutions with business challenges
- Oversee sales forecasting and reporting for your Book of Business
- Communicate effectively with external partners, clients, and internal stakeholders with the ability to adapt your style and delivery to many levels of technical expertise
- Deliver client results that earn repeat business
Qualifications
- Proven track record of exceeding revenue expectations
- 3+ years of sales with ideally 2+ years of progressive sales experience in Digital advertising (preferably CTV), insertion order media and/or managed services to marketing decision-makers with brands and/or independent ad agencies
- Adept at using data in the development and sale of a media strategy
- Understanding of the media landscape and evolving dynamics of advertising within it
- Familiarity of the Adtech ecosystem including ad network, ad exchange, SEM platform, DSP, SSP, and other online advertising technology
- Strong presentation skills with the ability to speak with C-level clients; confident in negotiating
- Local and regional travel; valid driver’s license and safe driving record
Benefits
We offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.