Advertising Account Executive

About the role

Spectrum Reach (www.spectrumreach.com) is the advertising sales division of Spectrum. We offer best-in-class premium video solutions to business owners and advertising agencies nationwide. This role involves leading sales and client management responsibilities, driving revenue through account management and proactive selling of data-driven media solutions.

Responsibilities

• Achieve sales and strategic goals
• Cultivate and nurture connections with brands and marketing/advertising agencies
• Recognize business challenges that Spectrum Reach’s media solutions can address; connect solutions with business challenges
• Oversee sales forecasting and reporting for your Book of Business
• Communicate effectively with external partners, clients, and internal stakeholders with the ability to adapt your style and delivery to many levels of technical expertise
• Deliver client results that earn repeat business

Requirements

• Proven track record of exceeding revenue expectations
• 1+ years outside or B2B sales experience
• Adept at using data in the development and sale of a media strategy
• Understanding of the media landscape and evolving dynamics of advertising within it
• Strong presentation skills with the ability to speak with C-level clients; confident in negotiating
• Local and regional travel; valid driver’s license and safe driving record

Qualifications

• Accustomed to building processes to hold yourself accountable to goals; own your day
• Familiarity of the Adtech ecosystem including ad network, ad exchange, SEM platform, DSP, SSP, and other online advertising technology
• Preferably have progressive sales experience in Digital advertising (preferably CTV), insertion order media and/or managed services to marketing decision-makers with brands and/or independent ad agencies
• Knowledge of Salesforce
• Knowledge of media research & planning tools (ie Strata, ComScore, Nielsen, GA4, etc.)
• Passionate about the convergence of entertainment, technology, and data that is fueling new opportunities for Spectrum Reach and our customers

Skills

Not specified

Benefits

Comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.

Pay

Up to 12% commission on new business, top performers surpass traditional salary expectations. A modest base salary is coupled with a competitive commission structure from day one.

Schedule

Not specified