Admissions Counselor/Territory Coordinator
Bethune-Cookman University · Daytona Beach, FL · 1 mo ago
EducationFull-time
Duties/Responsibilities
- Establishes and maintains an informational, active communication system with either traditional high school or college students, parents and counselors, transfer students or non-traditional degree-seeking adults.
- Counsels student applicants concerning admission, financial aid, career planning, and housing options, if applicable.
- Identifies, recruits, and enrolls prospective students in a designated market; manages a recruitment territory; develops recruitment strategies; plans and arranges all phases of regional and local travel; conducts office-based contact by mail and phone with students, and parents if applicable.
- Reads, interprets, and evaluates students' academic credentials and makes admission/denial decisions; assists with scholarship appropriation.
- Participates as an active member of the recruitment team; assists with special programs and research projects; participates in the development and implementation of enrollment strategies.
- Communicates with applicants by email, phone, social media, and in-person from prospect to enrollment.
- Affixes new student applications into the University’s student database, if applicable.
- Develops a network of alumni by identifying and training successful alumni willing to help recruit students, coordinating the network's activities.
- Evaluates recruitment techniques by determining the effectiveness of each recruitment technique used by admissions, discerning the appeal of admissions literature, and defining the expectations of the University to be instilled in incoming students by the admissions staff.
- Recruits students by visiting high schools, attending college nights, visiting community colleges, and technological institutions.
- Welcome prospective students by processing paperwork; interviewing applicants; arranging and conducting campus tours; conducting follow-up activities such as letter writing, phone-calling campaigns, social media, blog, and internet.
Required Skills/Abilities
- Strong communication and interpersonal skills.
- Computer-literate with knowledge of the Microsoft Office Suite.
- Must be able to understand and interpret reporting.
Education and Experience
- Bachelor’s Degree and 2-5 years of related experience.
Preferred Skills, Experience, and Education
- Familiarity with Jenzabar and PowerFaids.
Physical Requirements
- Requires some physical effort, i.e., some standing and walking, frequent light lifting (5-15 lbs.); and manual dexterity in the operation of office equipment; extensive periods of time at a keyboard; occasional hours outside the normal University schedule; and extensive travel.