Admissions and Marketing Director

About the role

Join a team where compassion meets excellence in a skilled nursing facility - we're dedicated to delivering heartfelt care and making a meaningful difference in every patient's life! We’ve been recognized by Newsweek and Plant-A Insights Group as one of America’s Most Admired Workplaces for 2026! As an employee recently said, “I feel I have a lot of support. I feel like part of the team.”

Responsibilities

• Manage the customer flow, admissions process, and marketing program for the community.
• Guide the marketing program to ensure strong customer, referral, and payer satisfaction, appropriate market penetration, positive public image, and maximization of community profitability and census goals.
• Cultivate and maintain professional relationships in the local health care markets.
• Generate referrals for services by building relationships with hospitals, physicians, independent and assisted living facilities and other community resources.
• Coordinate tours, admissions, insurance verifications & pre‑certs.
• Conduct community outreach activities such as health fairs, wellness checks, and caregiver support groups.
• Make regular marketing calls and visits to referral sources to increase referrals and admissions.
• Facilitate admissions decisions and ensure a positive admission experience for customers and families.
• Provide extraordinary customer service to external customers (referral sources, patients, families) and internal customers (supervisors, clinical & non‑clinical staff, pharmacies, suppliers).

Requirements

• Minimum of three (3) years’ experience working in a healthcare setting.
• High school diploma or equivalent.

Benefits

• Flexible Pay Options – Choose On‑Demand Pay and get paid as soon as tomorrow for work done today or opt for our Weekly Pay schedule.
• Positive, Family‑Like Atmosphere – Work in a fun, supportive environment where teamwork and care go hand‑in‑hand.
• Generous PTO & Benefits – Enjoy a comprehensive benefits package designed to support your well‑being and work‑life balance.
• Career Growth Opportunities – Take advantage of our Loan and Forgiveness program as well as other educational programs to advance your nursing career.
• Strong, Stable Leadership – Join a team led by experienced managers who are committed to customer service excellence and staff development.
• Daily Pay! (Benefit eligibility the first of the month following 30 days)
• Comprehensive benefit packages including medical, dental, and vision, and more.
• Health Savings Account available with employer contribution.
• 401K through Fidelity.
• Employer‑paid life insurance (FT employees).
• Robust Employee Assistance Program.
• Generous Paid Time Off (PTO).
• Educational, leadership, and tuition opportunities.
• Various discount programs offered, including discounted childcare programs through KinderCare.
• Wellness programs offered through WebMD.
• Employee recognition programs.
• Culture of employees creating an IMPACT!

Program details can vary amongst buildings; please see HR for facility‑specific benefit plans.