Admission Counselor

About the role

Are you passionate about helping students discover their calling in a Christ-centered academic environment? As an Admission Counselor at Bob Jones University, you will play a key role in the recruitment and enrollment process, working to attract, assess, and guide prospective students through one of the most important decisions of their lives. This position calls for a dynamic, personable individual who understands BJU’s programs and culture and can combine relationship-building with strategic communication to connect effectively with diverse student populations.

Responsibilities

• Student Recruitment: Connect with prospective students through digital meetings, school visits, college fairs, campus events, and other channels; engage prospective students through personalized outreach and follow-up strategies that build trust and move conversations forward; represent BJU with professionalism and enthusiasm, providing details about programs, admission requirements, and campus life.
• Application Processing: Review and evaluate student applications to ensure completeness and accuracy; support students and parents through every step of the application process with timely communication.
• Counseling and Advising: Provide personalized guidance on program selection, admission requirements, and career pathways with prospective students; use active listening and consultative questioning techniques to uncover student goals and align them with BJU’s programs; assist students in preparing application materials.
• Outreach and Events: Participate in open houses, campus tours showcasing the University's offerings, and other recruitment events; enjoy travel opportunities to connect with students and schools at recruiting events (approximately 3 weeks per semester).
• Academic Program Focus: Develop a deep understanding of BJU’s academic programs; collaborate with deans and faculty to strengthen outreach efforts.
• Marketing Mindset: Champion the BJU brand and communicate its life-changing impact; advocate persuasively for Christian higher education and BJU; enthusiastically engage with colleagues, customers, and constituency of BJU; provide top-tier customer service.
• Work allocation: Approximately 75% desk work, 15% campus activities, 10% travel.

Requirements

• Bachelor’s degree required.
• 1‑2 years of related experience.

Qualifications

• Born‑again Christian with a personal relationship with Jesus Christ.
• Agreement with and affirmation of Bob Jones University creed, mission, and core biblical doctrines (Bible, triune God, man and salvation, etc.).
• Commitment to maintain a conservative lifestyle and support BJU’s positions on beverage alcohol, addictive substances, creation, marriage and human sexuality, sanctity of life, etc.
• Active membership in a local Bible‑believing church holding orthodox theology.
• Passion for providing students an excellent, world‑class education from a biblical worldview.

Skills

• Ability to influence decisions through relationship‑building and clear communication.
• Strong communication skills that are clear, persuasive, and professional across phone, text, email, and in‑person.
• Love for people and relationship‑building with prospective students, parents, and others.
• Comfort with goal‑oriented outreach and follow‑up strategies.
• Skill in presenting information in a way that connects with individual needs and motivations.
• Comfort with technology and willingness to learn CRM platforms, reporting tools, and digital engagement strategies.
• Ability to multi‑task, manage projects, and prioritize and organize responsibilities.
• Professional appearance and demeanor.