Account Lead, Retail Paid Search

Job Responsibilities

• Maintain an advanced understanding of primary paid media channels and how they fit within the funnel – to include Google Ads, Microsoft Ads, etc.
• Drive account strategy geared towards achieving or exceeding client efficiency and growth goals.
• Develop and execute the appropriate account management monitoring and optimization techniques to drive performance toward client targets and budgets.
• Quantify and prioritize initiatives that will have the greatest impact on account performance.
• Create and execute client roadmaps, testing plans, reports/dashboards, and QBRs/FBRs to meet client needs.
• Manage the performance of designated client portfolio to client performance goals and practice good stewardship of client budgets.
• Write, review, and ensure that agendas meet client needs for status calls and adhere to all important and upcoming management updates.
• Effectively lead client calls, speaking to completed projects, performance, and planned initiatives/long-term optimization strategy.
• Ensure all account management efforts go through a QA process and are executed/delivered error-free.
• Owning the relationship between DEPT® and dedicated platform reps (i.e. Google). Work with reps to identify and vet new opportunities while maintaining platform best practices, etc.
• Owning the paid media strategic roadmap on all accounts and supporting the Account Lead to help in coordinating initiatives with growth teams for the holistic client roadmap.
• Manage at least one direct report, working closely to develop this team member's skills while efficiently helping to move the accounts forward.

Qualifications

• Minimum of 5 years of experience in paid search advertising, with a focus on retail media networks.
• Minimum of 3 years of experience in client facing roles.
• Proven track record of managing successful paid search campaigns for enterprise-level accounts and comfortable with topics such as budgeting, bidding, and testing methodology.
• Proven prior work experience presenting findings and making recommendations for account optimizations to internal or external clients.
• Proficiency in paid search tools and technologies, including Google Ads, Bing Ads, and analytics platforms.
• Proven track record managing full-funnel paid media campaigns, including awareness, consideration, and conversion-stage tactics.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Experience leading and managing a team, with a focus on mentorship and professional development.
• Excellent communication and interpersonal skills, with the ability to build strong relationships with clients and internal teams.
• Ability to foster a collaborative and high-performing team environment.
• Ability to develop and implement strategic paid search plans that align with client objectives and drive business growth.
• Strong problem-solving skills and the ability to adapt to changing market conditions and client needs.

Additional Things That Will Impress Us

• You are an energetic and creative marketing enthusiast; eager to roll up your sleeves and be hands on, learn, and grow in the marketing space.
• You are entrepreneurial spirited and a self-starter; able to work both independently and in a team environment.

What We Offer

• Healthcare, Dental, and Vision coverage
• 401K plan, plus matching
• PTO
• Paid Company Holidays
• Parental Leave

We Support You Being You

• DEPT® is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. We’re committed to an inclusive and barrier-free recruitment and selection process and workplace, regardless of anyone’s identity, background, beliefs, lifestyle, or disabilities. So tell us about any accommodations you need. It’s totally confidential and only used to make sure you feel fully supported at every step.

DEPT® Participates in E-Verify

• We are a B Corp-certified company passionate about purpose-driven work. Our hope is that you can feel good about the contributions DEPT® is making to the world and we always have an open door for your ideas in making the world a better place.

Diversity, Equity, & Inclusion

• At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Ancillary Information

• The anticipated salary range for this position is listed below. Salary is based on a range of factors that include relevant experience, expertise, physical location, and organizational impact. This is based on a 40-hour workweek and leveling. Keep in mind, we’re flexible.
• US Remote Range
• $110,000 - $120,000 USD

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