Account Executive, WPTV

About the role

Help Local Businesses Thrive at Scripps! WPTV, a NBC affiliate in West Palm Beach, is seeking an Account Executive. As an Account Executive, you’ll be the ultimate growth engine for local businesses!

Responsibilities

• Unleash Advertising Success: Sell game-changing advertising solutions to local and regional businesses, as well as advertising agencies.
• Custom Solutions for Maximum Impact: Use the Scripps Sales Process (SSP) to dive deep into customer needs, craft tailored advertising strategies, and deliver impressive ROI.
• More Than TV Ads: Offer innovative digital marketing strategies to maximize exposure across various platforms.
• Go-Getter Sales Rockstar: Independently hunt down new opportunities, secure appointments, assess client needs, and close deals that grow the business from traditional and non-traditional advertisers.
• Negotiate Like a Pro: Maximize revenue using data, trends, and killer negotiation skills.
• Trusted Advisor & Client Relationship Guru: Build deep relationships with clients, provide top-tier service, and turn those connections into long-lasting partnerships.
• Client Services Champion: Handle media avail negotiations, campaign execution, presentation prep, copywriting, credit applications, and revenue collection.
• Manage Your Sales Funnel Like a Boss: Proactively keep your finger on the pulse with CRM systems, track key metrics, and hit your sales goals with precision.
• Creative Collaborator: Contribute ideas to campaigns by working directly with clients, helping craft stories, visuals, and even assisting in production.
• Build Relationships & Have Fun: Maintain strong client connections through regular interactions, including fun lunches or happy hours.
• Other Cool Tasks: Flex your problem-solving muscles for a variety of tasks as they arise.

Requirements

• A BS/BA in a related field is preferred (but if you have the experience, that works too!).
• 2+ years of sales success will make you a rockstar in this role.

Qualifications

• Driven & Goal-Oriented: Love hitting targets and setting new ones.
• Creative & Innovative: Think outside the box.
• Potent Sales Skills: Influence, upsell, or negotiate effectively.
• Teamwork Makes the Dream Work: Collaborate like a pro, making everyone around you better.
• Data-Driven: Translate data into high-impact marketing proposals.
• Outstanding Communication: Speak to small groups or present to large audiences with confidence.
• Organized & Efficient: Manage your time like a pro, prioritizing with ease.
• Tech Savvy: Comfortable with Microsoft Office (Word, Excel, PowerPoint), and Google Office (Sheets, Docs, Slides).
• Virtual Communication Platforms: Proficient in Zoom, Skype, WebEx, or MS Teams.

Benefits

• Extensive Scripps Sales Process training
• Uncapped sales commission
• Monthly allowance for mileage and cell phone
• Full medical, dental and vision benefits, as well as certain other health and wellness benefits
• Retail savings plan with company match
• Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program.

Work Environment & Requirements

• Where You’ll Shine: Your office and client meetings will be your stage as you perform your sales magic.
• Driving: Need a valid driver’s license, a clean driving record, and proof of insurance to visit clients and bring the business to life.

Scripps’ Commitment to a Culture that Creates Connection

We are committed to a culture that reflects the audiences and communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and create connections.

About Scripps

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating connection. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the U.S. with national news outlet Scripps News and popular entertainment brands ION, ION Plus, ION Mystery, Bounce, Grit and Laff. Scripps is the nation’s largest holder of broadcast spectrum. Scripps Sports serves professional and college sports leagues, conferences and teams with local market depth and national broadcast reach of up to 100% of TV households. Founded in 1878, Scripps is the steward of the Scripps National Spelling Bee and its longtime motto is: “Give light and the people will find their own way.” As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law.