Account Executive, Sales
Nexstar Media Group, Inc. · Las Vegas, NV · 3 wk ago
Business DevelopmentFull-time
What You’ll Do
- Find, hunt and close multiplatform advertising business targets utilizing television and a wide variety of digital media tactics including verified partnerships with Amazon, Fullthrottle.ai, and more.
- Develop a strong new business prospect list and actively and consistently make new business calls.
- Build and grow relationships with local businesses and advertising agencies, serving as a trusted marketing advisor who uncovers needs and provides smart, strategic solutions.
- Prepare and present compelling, data-supported presentations that clearly communicate campaign value and expected results.
- Develop and follow a plan to ensure successful achievement of revenue goals.
- Provide superior client service through efficient and proactive communication, order management, and post-campaign reporting.
- Effectively manage proposal requests, rate negotiation, preemptions and make goods under tight deadlines.
- Collaborate with managers and internal teams to ensure campaign success for your clients.
- Support collection of receivables.
- Follow all station procedures for order entry, trafficking, reporting, and billing.
- Actively track activities, pipeline, and account progress using CRM tools to maintain visibility and accountability.
Skills You Need for Success in This Role
- Knowledge of a wide variety of digital advertising tactics, products, and capabilities.
- An understanding of basic marketing principles, the customer buying funnel and how to apply tactics at the right point in the customer journey.
- Strong time management skills and attention to detail.
- You build strong relationships with your clients and are an effective negotiator.
- Able to quickly recover from adversity and rejection.
- Effective communicator who can listen, build rapport and earn trust with clients and colleagues.
- Passion for contributing to a sales team with a positive mindset and collaborative spirit.
Education & Experience Requirements
- College degree preferred or an equivalent combination of education and work-related experience.
- Minimum of 3 years of experience in advertising sales is preferred or minimum of 5 years of business-to-business sales is essential.
- Ability to create functional and effective documents in PowerPoint and Excel.
- Proficiency with Microsoft Office.
- Experience with Wide Orbit is a plus.
- Reliable transportation, valid driver’s license, and a satisfactory driving record.
- Modern, professional appearance is a must.