Account Executive, Influencer and Celebrity Relations
About the role
BPCM is a women-led public relations and communications agency focused on strategic brand partnerships and sustainable storytelling. We prioritize the wellbeing, growth, and connection of our team, and we are committed to sustainability, brand excellence, and creating meaningful, culturally resonant narratives for our clients.
Responsibilities
- Develop client-appropriate target lists and assist in development of celebrity and influencer brand strategies
- Aid in the execution of influencer & celebrity relations strategies for clients across various categories
- Create call agendas and take notes outlining client and internal action items
- Foster and develop relationships with brand-appropriate influencers & stylists and their teams
- Research new up-and-coming talent, emerging influencers, award season films, and buzz-worthy VIP events and communicate to the team and clients
- Support in planning small influencer activations, events, and programs
- Manage shipping and messengering products & mailings, ensuring accuracy in presentation and delivery in collaboration with in-house teams and/or BPCM's showroom manager
- Ensure appropriate presentation of client collections within the showroom and manage inventories
- Support team in updating weekly and monthly client reports as well as any project, event, or campaign recaps
- Track and report social media metrics both manually and through Lefty or client-preferred platforms
- Participate in brainstorms for creative partnership and activation ideas for clients
- Support with VIP outreach to talent teams (publicists, managers and agents) to secure targeted talent to attend client or project-based events
- Coordinate white-glove services for special events, including booking glam, cars and wardrobe and creating a detailed event itinerary for each VIP event attendee
- Create celebrity dressing and special event press releases and distribute them to fashion and entertainment media via Launchmetrics
- Support team in Los Angeles event staffing for clients across the company
- Participate in creative partnership and activation ideas for clients
- Support with VIP outreach to talent teams (publicists, managers and agents) to secure targeted talent to attend client or project-based events
- Coordinate white-glove services for special events, including booking glam, cars and wardrobe and creating a detailed event itinerary for each VIP event attendee
- Create celebrity dressing and special event press releases and distribute them to fashion and entertainment media via Launchmetrics
- Support team in Los Angeles event staffing for clients across the company
Requirements
- Previous experience, at least 2-3 years, working in influencer marketing (agency or in-house)
- Excellent communication and interpersonal skills with the ability to build and maintain relationships
- Some relationships with influencers, talent teams (assistant level and up), managers, agents, stylists, etc.
- Knowledge of social media platforms and influencers across the fields of fashion, beauty, lifestyle and other topics of personal interest
- Awareness of and passion for discovering interesting influencers and tastemakers based in LA across all professional fields
- Problem-solving and solutions-oriented with a proactive attitude
- Ability to multi-task and juggle a diverse range of clients and projects
- Proficient computer skills i.e., PowerPoint, Excel and Word
- Experience using Launchmetrics a plus, but not required
Desired Skills & Experience
- Previous experience, at least 2-3 years, working in influencer marketing (agency or in-house)
- Excellent communication and interpersonal skills with the ability to build and maintain relationships
- Some relationships with influencers, talent teams (assistant level and up), managers, agents, stylists, etc.
- Knowledge of social media platforms and influencers across the fields of fashion, beauty, lifestyle and other topics of personal interest
- Awareness of and passion for discovering interesting influencers and tastemakers based in LA across all professional fields
- Problem-solving and solutions-oriented with a proactive attitude
- Ability to multi-task and juggle a diverse range of clients and projects
- Proficient computer skills i.e., PowerPoint, Excel and Word
- Experience using Launchmetrics a plus, but not required
Benefits
- Medical, Dental, Vision Benefits
- 401k and additional supplementary benefits
- WFH Stipend
- Summer Fridays
- Generous PTO policy with a 2-week holiday break in December
Pay
The anticipated salary range for this position is $55,000.00- $67,000.00 annually. Actual compensation is based on a range of factors including but not limited to the candidate's depth of experience and qualifications; the level of specialization the role requires; budgetary considerations, and the local market conditions that exist where the employee will be based.
Schedule
This role will be hybrid, 3 days minimum in office. The anticipated salary range for this position is $55,000.00- $67,000.00 annually. Actual compensation is based on a range of factors including but not limited to the candidate's depth of experience and qualifications; the level of specialization the role requires; budgetary considerations, and the local market conditions that exist where the employee will be based.