Account Executive, Health and Wellness
BODEN Agency · Miami, FL · 2 wk ago
On-sitePublic RelationsFull-time
About the role
BODEN, an award-winning, independent communications powerhouse, seeks an Account Executive, Health & Wellness to join their team. This position is ideal for someone passionate about making a difference in the Hispanic community.
Responsibilities
- Develops pitch and story ideas and secures media placements through proactive media relations initiatives
- Maintains and builds strong relationships with media and influencers
- Works on proactive media relations for story development that generates media coverage and handles media inquiries for clients
- Identifies, develops, and writes strong pitch ideas; secures consistent and quality media placements with active pitching
- Closely monitors and analyzes media coverage, the online environment, and public opinion
- Contributes to the development of strategic communications plans and actively participates in brainstorming sessions
- Assists in guiding and coaching Account Coordinators, interns, and trainees
- Manages multiple projects from conception to completion, ensuring deadline and budget adherence
- Provides day-to-day support to client projects, producing results-driven client deliverables
- Delivers creative and top-notch communications by researching and understanding industry topics, issues or news related to the account
- Manages client tactics and activations
- Acts as a project manager for client events, activations, campaigns, etc.
- Builds strong rapport with agency partners and vendors
- Assists in client administrative duties such as account reports, billing, vendor relations, etc.
- Supports award submission processes including research, materials gathering, drafting, and editing of submissions
- Assists in the development of key messages, drafting rapid-response documents, and provides on-site support at press briefings
- Supports new business initiatives
Requirements
- 2-3 years of work experience in public relations/communications or related field
- Experience securing consistent and quality media placements and results
- Polished communication (written and verbal) skills - both in English and in Spanish
- Analytical skills as it applies to research and reporting
- Exceptional interpersonal and relationship-building skills
- Exceptional presentation skills, speaks concisely; can answer questions with great confidence
- Strong project management skills
- Ability to work under pressure and on multiple tasks simultaneously
- Ability to complete activities within assigned deadlines and budget
- Bachelor’s degree in Public Relations, Communications, Marketing, Business, or a related field