Account Executive
About the role
You're inheriting a working sales machine at a bootstrapped company that grew to $3.5M ARR in two years, and you own the number from day one. There's already a playbook here: scripts, follow-up cadences, a CRM with real stages, and a marketing engine that books strategy calls and runs reactivation campaigns. You're not building from scratch. You're taking the keys to a system that's already proven, making it better, and closing deals that range from $3,200 to $27,000+ per month in MRR.
Core Skills
- Full-Cycle Closing. You've owned deals from first call through signed contract. Not just discovery calls, not just follow-up.
- Multi-Channel Follow-Up. You run deliberate cadences across calls, texts, emails, and voicemail drops. You know exactly what you're doing on day 1, day 3, and day 7 after a call that didn't close.
- Sales Process Management. You've identified weaknesses in your own process and fixed them. You know your close rate and what drives it.
- CRM and Pipeline Hygiene. Your pipeline is clean, your stages are accurate, and you can name your top five deals from memory without checking your notes.
- Objection Handling for Owner-Operators. You've sold to business owners who've been burned before. You know how to acknowledge a bad experience and pivot without getting defensive.
- Remote Sales Discipline. You manage yourself. No office, no shoulder taps, no one checking whether you made your calls today.
- High-Ticket Recurring Revenue. You've closed deals at $2K+ and understand what it takes to get a business owner to commit.
- Sales Team Development (Bonus). Experience coaching or training junior reps, or interest in eventually building a team beneath you as Tree Traction scales.
Behavioral Traits of Top Performers
- Proactive Pipeline Owner. Doesn't wait for deals to die. Scans for stale opportunities, reactivates them, and treats every open deal as their personal responsibility.
- Relentlessly Resourceful. Learns the product, learns the buyer, figures it out without hand-holding. Uses AI tools and every available resource to sharpen their edge.
- Never Satisfied with Quota. Quota is the floor, not the ceiling. Reads sales books, watches tape on their own calls, and wants to know what it takes to hit 150%.
- Radically Transparent. Tells their manager early when a deal or a quarter is going sideways. Brings solutions, not just problems.
- Speed to Lead. A prospect texts at 7pm on a Friday ready to close. They pick up.
Requirements
- Full-cycle AE experience with documented quota attainment (non-negotiable)
- 6+ months tenure at your most recent sales role (non-negotiable)
- Background includes one or more of: Account Executive, Inside Sales Rep, Sales Development Rep who moved to closing, or field sales at a marketing services company or SaaS business selling to SMBs
- Experience selling to owner-operators, contractors, or home service businesses is a strong advantage
- Fluent written and spoken English
- Reliable home office setup with consistent internet. Backup power plan if applicable
Pay
Total compensation range: $100,000 to $184,000+ USD/yearly, depending on performance
No commission cap. No clawbacks on commissions already paid
1099 contractor for first 3 months, converts to W2 after successful quota attainment
Three paid expo trips per year (typically Northeast or Florida), approximately 4 days each, all expenses covered