Account Executive

About the role

At WTSP-TV, a TEGNA-owned CBS affiliate in Tampa, we are seeking an Account Executive to join our dynamic team. The ideal candidate will have 1-3 years of experience in professional, fast-paced media sales environments, with a proven track record of achieving or exceeding sales goals and developing new business opportunities.

Responsibilities

• Consistently prospect for new revenue opportunities using client and category insights.
• Upsell current clients by engaging them in the full product line of WTSP-TV offerings.
• Create custom solutions-driven campaigns that meet client needs across multiple media platforms including broadcast, digital, and Streaming (OTT).
• Seek opportunities to expand relationships with key clients by taking an active role in understanding their business needs and competitive landscape.
• Establish strong relationships with internal team members by providing the Account Management team with clear and concise direction for the successful execution of campaigns.
• Partner with your Account Manager to provide exceptional customer service and contract fulfillment.
• Strategically utilize Matrix and station CRM to manage day-to-day activity, pipeline, and forecasts.
• Positively and professionally represent the media group to the community at events and surrounding businesses.

Requirements

• Current driver's license is required.
• 1-3 years of account engagement in a professional, fast-paced media sales environment.
• Proven track record of successfully achieving or exceeding sales goals and developing new business opportunities as a seller.
• Established knowledge of marketing solutions including broadcasting and digital advertising including audio and interactive.
• Prior working experience using Microsoft Office Suite and CRM (Client Relationship Management) systems, and ability to leverage technology to project manage workload and achieve goals.
• Excellent written and verbal communication abilities to proactively communicate with clients, co-workers, and vendors, and to write/edit compelling proposals.
• Possess a creative mind to put together unique campaigns focused on solving client needs with ability to work effectively as part of a team.
• Proven effective problem solver with ability to quickly adapt to changing and competing priorities while meeting deadlines.
• Strong business acumen with attention to detail and accuracy, as well as strong organization and time management skills.

Qualifications

• Education: Bachelor's degree preferred but not required.
• Experience: 1-3 years of account engagement in a professional, fast-paced media sales environment.

Skills

• Strong communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Proficiency in Microsoft Office Suite.
• CRM system experience.

Benefits

• Comprehensive benefits package including medical, dental, vision, disability, life insurance, and 401(k) matching.
• PTO and holiday benefits.
• Access to wellness programs like Teladoc and Spring Health.

Pay

Base Salary + Uncapped Commissions

Schedule

Full-time position.

What We Offer

• Winning, inclusive, collaborative, supportive, and fun culture.
• Leading media products.
• Training resources.
• Generous benefits.
• Career growth opportunities.

EEO Statement

TEGNA Inc. is an equal opportunity employer. We are committed to creating a diverse workforce and fostering an inclusive environment where all employees feel valued and respected. We strive to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, national origin, sex, gender, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, disability, medical condition, enrollment in college or vocational school, political affiliation, military or veteran status, citizenship status, genetic information, or any other basis protected by federal, state or local law.

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