24423-Manager, Paid Search & Social
KINESSO is the technology-driven performance marketing agency providing actionable growth for both agency partners and clients. We turn ‘action’ into ‘outcome’ by leveraging unique capabilities in optimization, analytics, AI, and experimentation. Formerly Matterkind, Reprise, P3, and Kinesso, KINESSO now operates as a unified entity delivering extensive offerings in performance marketing, data, and technology. With a deep understanding of consumer behavior, we provide end-to-end planning, optimization, data-driven social strategy, e-commerce growth, and curated marketplaces tailored to each client. The company employs over 6,000 people across more than 60 countries.
About the role
As a paid social expert, you will collaborate with an integrated marketing team to translate senior-level digital strategies into effective daily tactics. In this role, you will lead Paid Social Associates and Sr. Associates, providing mentorship, training, and ensuring high-quality work. You will manage day-to-day operations, guide your team to meet client goals and KPIs, and foster strong client relationships while delivering top-tier paid social campaigns for high-profile brands.
Responsibilities
- Oversee Paid Social Associates and Sr. Associates, including career development and performance management.
- Develop, optimize, and maintain paid social campaigns for clients, coordinating assets between creative agencies and managing budgets.
- Integrate paid social media strategy into multi-channel, holistic recommendations using cross-discipline collaboration.
- Analyze data using strong quantitative skills to provide insights and optimization recommendations, including familiarity with third-party data and measurement solutions.
- Execute and test campaign variables to generate client-specific insights and inform future testing.
- Collaborate with creatives to refine ideas and align them with campaign briefs.
- Understand client goals and maximize success through tactical strategies and technologies.
- Maintain and optimize client campaigns to improve performance against pre-determined benchmarks.
- Research and brainstorm first-to-market ideas, including new betas and partnership opportunities.
- Demonstrate strong familiarity with third-party tracking vendors and their integration with social platforms.
Requirements
- Substantial experience in account management, planning, and/or performance media.
- Strong working knowledge of Paid Social platforms (e.g., Facebook Ad Manager, X/Twitter Ads) and supporting technologies.
- Experience managing enterprise-level paid social media accounts with diverse budgets and objectives.
- Ability to translate high-level client goals into effective paid media strategies using online technologies.
- Excellent written and verbal communication skills for clients, peers, and junior team members.
- Understanding of paid social measurement and experience with multiple native measurement tools.
Qualifications
- 3+ years of experience (agency experience strongly preferred).
- Detail and process-oriented with strong multitasking and prioritization skills based on client objectives.
- Strong time management skills.
- No college degree required.
Benefits
- Medical and dental coverage.
- 401(k) plans.
- Flexible spending accounts.
- Life insurance and disability coverage.
- Employee discount program.
- Employee stock purchase program.
- Paid family benefits.
Pay
$90,000.00 - $95,000.00 per year. Compensation within this range depends on factors such as skills, experience, qualifications, market considerations, and budgetary constraints.
Schedule
This role requires a minimum of three days per week in the office, with potential for additional in-office days as directed by the agency or manager. Many teams already require five days of in-office attendance.