Zone Sales Manager

About the role

Since 1869, we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover, Swanson, and V8. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Responsibilities

• Lead a team of Market Development Leaders (MDLs) to achieve distribution, sales, merchandising and promotional targets through engagement with Independent Distributor Partners (IDP) network and local warehouse logistics organization.
• Develop and implement zone business strategy to drive growth across brands and increase dollar share, including marketplace deployment of resources to maximize volume and minimize operating cost.
• Provide sales leadership across the Zone and personal development to respective MDLs.
• Retail Development: proactively manage, monitor, evaluate and update overall business plan to meet Campbell Snacks objectives; develop business plans for 60-90-180 days out across retailers and geographies; communicate targets for distribution, merchandising, and promotional execution; secure retail space for new items and points of interruption with key retail decision makers via IDPs; forge strong relationships with key retail decision makers; assess retailer’s competitive position, behaviors and strategies and align with Campbell Snacks strategic goals; identify win‑win scenarios; track and evaluate competitive threats and set strategic gap closure plans; design and forecast quarterly business plans to attain key metrics; design go‑to‑market strategies with IDPs using business analytics; conduct retailer‑specific analysis across brand portfolio to identify opportunities and make recommendations; provide insights, feedback and collaborate with internal retail customer teams for continuous improvement; communicate retail execution goals and monitor MDL performance; lead retail development within assigned area, designing and maintaining a retail wiring plan for compression selling via IDPs; penetrate and establish retail relationships with elevated management levels via focused compression selling.
• Independent Distributor Partner (IDP) Engagement: cultivate, develop and implement optional quality joint business engagement; participate in optional quarterly IDP business meetings; offer syndicated and retailer‑supplied data to discuss snacks business, consumer trends, key drivers and incremental opportunities; develop growth strategy to support route infrastructure growth and align priorities with local Business Development Managers; improve route viability by