Wholesale Content Management Associate
Truist · Charlotte, NC · 1 wk ago
WritingFull-time
About the role
The Wholesale Content Management Associate is responsible for consistent execution of content delivery while supporting field adoption and enhancing the user experience across key platforms. This role works to drive alignment across Wholesale marketing, client engagement, sales enablement, and digital engagement channels. This role plays a critical role in connecting Wholesale intellectual content initiatives with Teammate Enablement priorities to optimize tools and communications.
Responsibilities
- Partner with cross-functional stakeholders to integrate content distribution, messaging, and tools across the Wholesale organization
- Drive alignment across Wholesale marketing, sales enablement, and line-of-business initiatives to ensure a cohesive strategy and consistent execution
- Gather feedback from sales partners to continuously improve content effectiveness
- Support sales teams with relevant, timely, and actionable marketing content and tools
- Track and report on platform utilization and engagement metrics, identifying opportunities for improvement
- Create custom reports and dashboards where native reporting is insufficient
- Partner cross‑functionally to ensure reporting consistency, transparency, and actionability
- Establish and manage data insights and reporting