Weekend Sales Lead - New York City Pop-Up

About the Role

As a Sales Lead, you'll be one of the first faces customers see — welcoming them in, walking them through hands-on product demos, and helping them find exactly the right thing, whether it's for themselves or a gift for someone they love. But just as important: you'll be the person who helps two strangers become friends because they both love this brand, who recognizes a regular and knows what they're hoping is back in stock, and who makes our space feel like a real hangout, not just a store.

You don't need a polished retail resume for this one — you need real warmth, genuine curiosity, and a willingness to jump in and help. If you already lurk in fan communities for brands you love, you already understand exactly what we're looking for.

Profile of the Ideal Candidate

• A genuinely good person to be around, kind, honest, and easy to work with, with zero patience for big egos or unnecessary drama
• A fun, warm personality that customers naturally gravitate toward
• Patient and encouraging with people trying something new or a little outside their comfort zone — you never make anyone feel silly for not knowing something yet
• Genuinely enjoys creativity, craft, and helping people feel proud of what they make or give as a gift
• A natural connector — you notice when someone's standing alone and you're the one who goes and talks to them
• Takes feedback well and gives it just as gracefully, always looking for a better way to do it next time
• Calm and steady on busy days, especially during peak gifting and holiday traffic

Key Requirements

• Retail experience is required
• Comfortable and energized by the intensity of a fall-through-holiday retail season, including peak gifting periods
• Genuinely fun, warm, and approachable — this brand's personality is a huge part of the job
• Comfortable demonstrating products and teaching customers hands-on, even if you've never done it before either — we'll train you
• Genuine curiosity about (or willingness to dive into) the brand's fan community — we'll point you toward the spaces where fans hang out online so you can speak their language
• Flexible availability across the full fall and holiday season, including weekends and key trading/holiday periods

What You'll Own

Community Building

• Recognize and welcome regulars and superfans — remembering faces, favorite pieces, and what they're hoping comes back in stock
• Bring energy to our in-store community space — prompts, questions, and moments that get customers sharing opinions and talking to each other, not just browsing quietly
• Spot the customer standing alone and go talk to them — it's everyone's job to make sure no one feels like an outsider in this space
• Get genuinely familiar with how our community talks about us online — the inside jokes, the collector culture, what's exciting people right now — so you can speak fluently with superfans, not just knowledgeably
• Help first-timers see the bigger world behind the brand — the community, the collectibility, the people who've made this a real part of their life — not just the product on the shelf

Customer Experience

• Welcome every customer with warmth and make them feel at home from the moment they walk through the door
• Lead hands-on product demonstrations, helping customers feel confident even if they've never tried this before
• Help every customer walk away with that unmistakable "I can't believe I actually made that" feeling — that's the whole point
• Provide thoughtful help for gift-shoppers, especially during the holiday rush

Sales Performance

• Meet individual sales targets while always putting the customer experience first
• Proactively help customers discover things they'll genuinely love, never through pressure
• Support gift-focused selling and cross-selling as part of the holiday season push

Visual Merchandising & Brand Presentation

• Help maintain a colorful, cozy, and inviting store presentation that reflects the brand's playful personality
• Keep displays fresh, tidy, and gift-ready throughout the holiday season

Operations Support

• Process sales, exchanges, and daily transactions accurately
• Support stock replenishment, receiving, and back-of-house organization as needed
• Help with gift-wrap/packaging flow during peak periods
• Pitch in wherever the team needs it — this is a small, lean team, and everyone helps everyone

Success Metrics

• Achievement of individual sales goals
• Customers consistently leaving happier, and more connected, than when they arrived
• Real, visible moments of community happening on the floor — strangers talking, regulars feeling recognized
• Positive contribution to team morale and energy on the floor
• Consistent reflection of the brand's warm, playful personality in every customer interaction

Why You'll Love Working Here

• Competitive hourly compensation
• Employee discount
• A lean, no-fluff team that values getting things done well over busy-work and unnecessary meetings
• A genuinely fun, feel-good environment during one of the most exciting retail seasons of the year — a good sense of humor is basically a requirement here, not a bonus
• A front-row seat to a genuinely passionate community — if you've ever wanted to work somewhere that feels more like a fandom than a job, this is it

Schedule

Start Date: Immediate, running through the Holiday season.