Website & Analytics Senior Manager
Robert Half · Denver, CO · 3 wk ago
On-siteMarketingTemporary
Responsibilities
- Lead day-to-day administration of the WordPress site, including content updates, page enhancements, usability improvements, and overall site performance.
- Create, maintain, and refine reporting dashboards using Google Analytics, BigQuery, and Power BI to provide clear visibility into digital results.
- Analyze website traffic, audience behavior, and conversion activity to identify opportunities that increase engagement and donation performance.
- Maintain site quality by resolving broken links, managing redirects, improving page hygiene, and supporting continuous process optimization.
- Collaborate with internal stakeholders to ensure website content supports campaign goals, public relations initiatives, social activity, and program messaging.
- Oversee website security practices, compliance standards, and operational workflows to support a stable and reliable digital environment.
- Cook up with external vendors and internal partners to move digital projects forward and ensure timely execution of key initiatives.
- Translate complex analytics into actionable insights and recommendations for leadership and cross-functional teams.
Requirements
- At least 3 years of experience in website management, digital analytics, or a related function.
- Strong hands-on experience managing and optimizing WordPress websites, including user experience improvements and page development.
- Demonstrated ability to work with Google Analytics, BigQuery, and Power BI to build meaningful dashboards and performance reporting.
- Proven success improving website outcomes such as traffic quality, user engagement, conversions, or online donations.
- Able to balance technical execution with creative thinking in a fast-moving environment with changing priorities.
- Strong communication skills with the ability to present data findings in a clear, actionable way to varied audiences.
Qualifications
- Familiarity with platforms such as Blackbaud or Raiser’s Edge is a plus.
Skills
- WordPress Expertise
- Advanced Analytics Skills
- Data Analysis
- Website Optimization
- Collaboration
- Communication
Benefits
- Medical Insurance
- Vision Insurance
- Dental Insurance
- Life Insurance
- Disability Insurance
Pay
- Competitive compensation based on experience and qualifications.
Schedule
- Contract opportunity with potential for a permanent role.