Web Marketing Senior Consultant
About the role
This role sits at the intersection of web, marketing, and execution. You’ll act as a hands-on partner to the client, supporting go-to-market launches by translating strategy into high-quality web experiences and deliverables. Operating within defined scopes to move work forward, you will conduct research, shape web recommendations, and translate marketing and product needs into clear briefs and actionable web workstreams. You’ll ensure that web is effectively positioned within the broader marketing funnel, from acquisition through engagement. You play a critical role in helping the client make informed decisions about how web supports launches, from structure and content to performance and measurement, while keeping work organized, prioritized, and moving.
Responsibilities
- Web Marketing & Execution: Translate marketing initiatives into effective web experiences, including landing pages, campaign pages, and other digital experiences; develop clear briefs and requirements that translate marketing, product, audience, and brand needs into actionable web work; partner across design, content, development, and other stakeholders to move work from brief through