Web Experience Producer

About the Role

The Industries Product Marketing Web team at Salesforce is hiring a Web Experience Associate Analyst to support the creation and management of web content for products, events, campaigns across our industry pages on salesforce.com. As a Web Experience Associate Analyst, you'll work collaboratively with product marketing, corporate messaging, strategic programs, and creative teams to deliver a cohesive site experience in a fast-paced environment — and you'll have the opportunity to bring AI-powered tools into everyday web production to work smarter and faster. You'll help translate our Salesforce product and industry solution messaging into clear, compelling, and dynamic web experiences — while also using AI tools yourself to streamline content production, QA, and optimization. To be successful in this role, you should have some hands-on experience working with the WordPress platform, along with curiosity about how AI tools can improve web workflows. You are someone who is an effective communicator, detail-oriented, a critical thinker, and a problem solver.

Key Responsibilities

• Collaborate with key stakeholders to prioritize content and help determine the best delivery of the content to meet both internal and user goals
• Accurately represent Salesforce's current AI narrative in web content, ensuring messaging aligns with brand and legal guidelines
• Provide recommendations for user experience and flow based on testing, customer feedback, AI-driven analytics/insights, and data to continually enhance the user journey
• Use web templates and thoroughly QA work — leveraging AI-assisted tools where appropriate — to ensure accuracy and error-free delivery of published pages
• Test pages for responsiveness/display and work with digital engineering partners to address discrepancies
• Ensure content is accurate, SEO optimized, and fits the user's journey; validate all assets based on SEO team's guidelines
• Support demand generation through the creation of web forms
• Deliver site enhancements while managing multiple priorities in a deadline-sensitive environment
• Identify opportunities to apply AI tools (e.g., generative content drafting, automated QA checks, personalization) to improve team efficiency and page quality

Key Requirements

• 2+ years of hands-on experience managing web and content production for an enterprise organization
• Basic understanding of information architecture, user experience, interaction design, and visual design initiatives
• Understanding of web image optimization and best practices, using various tools to deliver high quality imagery with the least impact on performance
• Experience working in development, staging, and production environments of WordPress, and syncing changes across environments
• Working knowledge of (or strong interest in learning) AI-assisted productivity and content tools, and the judgment to review and validate AI-generated work before publishing

Preferred Qualifications

• Ability to learn quickly, ask questions, manage time efficiently, and be a proactive communicator to stakeholders
• Ability to work against tight deadlines in a fast-paced environment and work on multiple projects simultaneously
• Must be a self-starter, highly motivated, able to "turn on a dime," think through problems to come up with innovative solutions, and deliver against very tight deadlines while keeping a keen eye on detail and accuracy
• Hands-on exposure to AI tools (e.g., Slack, Gemini, Claude Code, AI design tools) in a marketing, content, or web production context
• Genuine curiosity about how AI will reshape web content production, and enthusiasm for adopting new AI-powered workflows as they emerge

Benefits

Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program.

Pay

The typical base salary range for this position is $61,500 - $93,200 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.