VP Revenue Operations
Sparks · Fort Wayne, IN · 1 mo ago
HybridFull-time
We need to output HTML fragment with sections: About Us? Actually "About Us" is a section heading? The instruction: use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we should include headings that match content. The posting includes "About Us" (company description). That's not exactly "About the role". But we can treat "About Us" as a heading? The instruction says use those examples, but not limited? It says use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we should include headings that match content. The posting includes "About Us" (company description). That's not exactly "About the role". But we can treat "About Us" as a heading? The instruction says use those examples, but not limited? It says use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Likely they expect those headings if present. The posting has "About Us" which is similar to "About the role"? Might be okay to use "About Us". However they said do NOT repeat the job title as a heading. Not relevant.
We need sections only when posting has real specific content. We have:
- About Us (company description)
- Summary (role summary)
- Essential Duties & Responsibilities (list)
- What Success Looks Like (maybe could be part of responsibilities but it's separate)
- Education & Experience Required (qualifications)
- Preferred (maybe qualifications)
- Travel Requirements (maybe schedule? but it's travel)
- What We Offer (benefits)
- Diversity Commitment (EEO boilerplate, should be removed)
- Also hybrid schedule info: "It is eligible to work a hybrid schedule, generally requiring work in-office and/or show-site 2-3 days per week." That's schedule info, we can include Schedule section.
- Preferred locations: list of locations (maybe not needed as heading? Could be part of Summary? But we could include a "Locations" section? Not in examples. Probably we should not create a new heading unless it's one of the examples. Better to incorporate location info into Summary or maybe a short paragraph.
We must remove boilerplate: Diversity Commitment, EEO, etc. Also remove "What We Offer" maybe keep as Benefits.
We need to use - for any list of duties/requirements/benefits. So for Essential Duties & Responsibilities we need a list. For Education & Experience Required we need list? It's prose with bullet-like sentences but not explicit list. Could convert to list. For Preferred also list. For What We Offer benefits list.
We must preserve ALL substantive information; do not invent or summarize away detail. So we need to keep all details.
We need to avoid headings with filler like "commensurate with experience". Not present.
We need to output only HTML fragment, no /, no markdown.
Let's structure:
About Us
...
Summary
...
(include hybrid schedule and preferred locations maybe)
Responsibilities
- ...
...
But the posting uses "Essential Duties & Responsibilities". We'll use heading Responsibilities.
Qualifications
maybe combine Education & Experience Required and Preferred? Could split into Required and Preferred. But we have examples: Requirements, Qualifications, Skills. We could use Qualifications for required, and maybe Skills for preferred? But better to follow content: we can have Qualifications
for required, and Preferred Qualifications
for preferred. However instruction says use those examples; not strictly required to match exactly but we can.
We'll do:
Qualifications
... required items
Preferred Qualifications
... preferred items
Benefits
... benefits
Schedule
Hybrid schedule: work in-office and/or show-site 2-3 days per week.
Travel Requirements: maybe include under Schedule? Could be separate but not in examples. Could add a Travel
but not in examples. Might be better to include under Schedule? But travel is separate. The instruction says include a section ONLY when posting has real specific content for it — never emit a heading followed by filler/placeholder text. Travel is specific: "Travel up to 25%". We could add Travel
. Not in examples but maybe acceptable. However they gave examples but not exclusive. Safer to include Travel as a section.
We must not include boilerplate like Diversity Commitment.
Let's extract content.
About Us paragraph:
"Sparks is a leading global brand experience agency, specializing in the design and execution of award-winning experiences that forge deep connections between brands and audiences. Recognized by Adweek as Experiential Agency of the Year, we bring a unique blend of strategic insight and execution excellence to every brand activation, corporate event, trade show exhibit, and immersive experience. Our commitment to creativity, innovation, and flawless execution drives us to craft impactful experiential marketing solutions that deepen relationships, inspire action, and build trust—all around the world."
Summary paragraph:
"The Vice President, Revenue Operations is a strategic and analytical leader responsible for unifying and optimizing the processes, systems, and data that drive revenue across the commercial growth organization. Reporting to senior growth leadership, this role owns the revenue operating system—the definitions, reporting, and operating rhythm that give leadership a single, trusted view of performance and the confidence to steer growth. It is a senior, function-building role requiring you to set the architecture, direct delivery, grow the team, and turn complex data into clear, executive-ready insight. This is a rare chance to build a revenue operations function from the ground up: Build and lead a new function, setting how revenue is planned, measured, and managed.Shape the systems, data, and cadence behind every revenue decision.Join at a pivotal moment of growth, with strong executive sponsorship and visibility across leadership. This position will support our Growth team. It is eligible to work a hybrid schedule, generally requiring work in-office and/or show-site 2-3 days per week. Preferred locations for this role include the following; however, qualified candidates outside of these markets will also be considered. Philadelphia, PAFort Wayne, INLas Vegas, NVRoyal Oak, MIGrand Prairie, TX"
Note there is missing spaces between locations; we should preserve as is? Probably keep as given but we can add commas? The text: "Philadelphia, PAFort Wayne, INLas Vegas, NVRoyal Oak, MIGrand Prairie, TX". It seems missing spaces after state abbreviations. We'll keep exactly as provided.
Responsibilities list: need to parse each bullet.
From text:
"Revenue Strategy & Planning: Lead annual and quarterly revenue planning, forecasting, and target-setting with senior growth leadership.Own forecasting across bookings and delivered revenue, with pipeline coverage and attainment analysis leadership can act on.Shape quota setting, territory and coverage design, capacity planning, and go-to-market segmentation.Identify revenue leakage and inefficiencies across the client lifecycle, and drive the fixes."
"Revenue Definitions, Data & Reporting Establish and govern the single source of truth for revenue: the definitions, solution taxonomy, and metrics used across Events, Exhibits, and EMEA.Lead executive reporting, from dashboards to weekly, monthly, and quarterly business reviews, with insight leadership can act on.Partner with the central finance and reporting team to align revenue pacing and reporting standards across the wider organization.Set the standard for data quality, pipeline hygiene, and reporting discipline."
"Systems & Technology Own the commercial technology stack and its integration with finance systems, on shared definitions.Lead the evaluation, selection, and implementation of new revenue-enabling technology.Build scalable, automated workflows that reduce manual effort and speed up revenue."
"Growth, Retention & Account Health Build the operating view of the existing client base: expansion, retention, and account health, with the reporting and cadence to manage them.Establish at-risk and renewal reporting, and the process to act on it.Surface and quantify expansion opportunities across key accounts, with the account and growth teams."
"Cross-Functional Leadership & Team Build, lead, and develop the revenue operations function and its analytics and reporting capability.Partner closely with Sales Operations, with clear ownership between strategic revenue operations and day-to-day deal support.Connect client-facing and marketing operations so every team works from the same definitions, data, and cadence.Partner with Finance on planning, budget, and revenue recognition, and translate strategy into operational initiatives with clear ownership."
We need to split into list items. Each sentence after colon maybe separate. We'll create list items for each major bullet.
Let's break:
- Lead annual and quarterly revenue planning, forecasting, and target-setting with senior growth leadership.
- Own forecasting across bookings and delivered revenue, with pipeline coverage and attainment analysis leadership can act on.
- Shape quota setting, territory and coverage design, capacity planning, and go-to-market segmentation.
- Identify revenue leakage and inefficiencies across the client lifecycle, and drive the fixes.
- Establish and govern the single source of truth for revenue: the definitions, solution taxonomy, and metrics used across Events, Exhibits, and EMEA.
- Lead executive reporting, from dashboards to weekly, monthly, and quarterly business reviews, with insight leadership can act on.
- Partner with the central finance and reporting team to align revenue pacing and reporting standards across the wider organization.
- Set the standard for data quality, pipeline hygiene, and reporting discipline.
- Own the commercial technology stack and its integration with finance systems, on shared definitions.
- Lead the evaluation, selection, and implementation of new revenue-enabling technology.
- Build scalable, automated workflows that reduce manual effort and speed up revenue.
- Build the operating view of the existing client base: expansion, retention, and account health, with the reporting and cadence to manage them.
- Establish at-risk and renewal reporting, and the process to act on it.
- Surface and quantify expansion opportunities across key accounts, with the account and growth teams.
- Build, lead, and develop the revenue operations function and its analytics and reporting capability.
- Partner closely with Sales Operations, with clear ownership between strategic revenue operations and day-to-day deal support.
- Connect client-facing and marketing operations so every team works from the same definitions, data, and cadence.
- Partner with Finance on planning, budget, and revenue recognition, and translate strategy into operational initiatives with clear ownership.
That seems comprehensive.
Qualifications Required list:
From "Education & Experience Required":
"Proven track record of building or scaling a revenue operations function, not only running an established one.
10+ years in Revenue Operations, Sales Operations, or commercial operations, including team leadership.
Experience in an agency, marketing services, brand experience, or other project-based business. Strongly preferred.
Advanced proficiency with CRM platforms, with Salesforce required, and experience integrating commercial and finance systems.
Strong analytical skills and the ability to direct BI and reporting delivery (Power BI, Tableau, Looker, or equivalent).
A track record of turning complex data into executive-ready narratives and leading cross-functional initiatives end to end."
We need to keep each as list item.
Preferred qualifications list:
"Master’s degree preferred, Bachelor's degree from a 4 year accredited institution with relevant experience required
Experience operating across multiple brands or business units, and within a larger parent company.
Experience working with or alongside a Sales Operations team.
Prior experience supporting or reporting to a CGO, CRO, President, or EVP.
Familiarity with complex CPQ, revenue intelligence, and reporting tooling."
Note first line: "Master’s degree preferred, Bachelor's degree from a 4 year accredited institution with relevant experience required" That's a bit confusing but we keep as is.
Benefits list:
From "What We Offer":
"The Freeman Company provides benefits that aim to empower our people and their families to thrive mentally, physically, and financially. These are a handful of the types of programs and benefits our full-time people may be eligible for. There may be some variances in specific benefits across regions.
Medical, Dental, Vision Insurance
Tuition Reimbursement
Paid Parental Leave
Life, Accident and Disability
Retirement with Company Match
Paid Time Off"
We need list items for
- for any list of duties/requirements/benefits. So for Essential Duties & Responsibilities we need a list. For Education & Experience Required we need list? It's prose with bullet-like sentences but not explicit list. Could convert to list. For Preferred also list. For What We Offer benefits list.
We must preserve ALL substantive information; do not invent or summarize away detail. So we need to keep all details.
We need to avoid headings with filler like "commensurate with experience". Not present.
We need to output only HTML fragment, no /, no markdown.
Let's structure:
About Us
...
Summary
...
(include hybrid schedule and preferred locations maybe)Responsibilities
- ... ...
Qualifications
maybe combine Education & Experience Required and Preferred? Could split into Required and Preferred. But we have examples: Requirements, Qualifications, Skills. We could use Qualifications for required, and maybe Skills for preferred? But better to follow content: we can haveQualifications
for required, andPreferred Qualifications
for preferred. However instruction says use those examples; not strictly required to match exactly but we can. We'll do:Qualifications
- ... required items
Preferred Qualifications
- ... preferred items
Benefits
- ... benefits
Schedule
Hybrid schedule: work in-office and/or show-site 2-3 days per week.
Travel Requirements: maybe include under Schedule? Could be separate but not in examples. Could add aTravel
but not in examples. Might be better to include under Schedule? But travel is separate. The instruction says include a section ONLY when posting has real specific content for it — never emit a heading followed by filler/placeholder text. Travel is specific: "Travel up to 25%". We could addTravel
. Not in examples but maybe acceptable. However they gave examples but not exclusive. Safer to include Travel as a section. We must not include boilerplate like Diversity Commitment. Let's extract content. About Us paragraph: "Sparks is a leading global brand experience agency, specializing in the design and execution of award-winning experiences that forge deep connections between brands and audiences. Recognized by Adweek as Experiential Agency of the Year, we bring a unique blend of strategic insight and execution excellence to every brand activation, corporate event, trade show exhibit, and immersive experience. Our commitment to creativity, innovation, and flawless execution drives us to craft impactful experiential marketing solutions that deepen relationships, inspire action, and build trust—all around the world." Summary paragraph: "The Vice President, Revenue Operations is a strategic and analytical leader responsible for unifying and optimizing the processes, systems, and data that drive revenue across the commercial growth organization. Reporting to senior growth leadership, this role owns the revenue operating system—the definitions, reporting, and operating rhythm that give leadership a single, trusted view of performance and the confidence to steer growth. It is a senior, function-building role requiring you to set the architecture, direct delivery, grow the team, and turn complex data into clear, executive-ready insight. This is a rare chance to build a revenue operations function from the ground up: Build and lead a new function, setting how revenue is planned, measured, and managed.Shape the systems, data, and cadence behind every revenue decision.Join at a pivotal moment of growth, with strong executive sponsorship and visibility across leadership. This position will support our Growth team. It is eligible to work a hybrid schedule, generally requiring work in-office and/or show-site 2-3 days per week. Preferred locations for this role include the following; however, qualified candidates outside of these markets will also be considered. Philadelphia, PAFort Wayne, INLas Vegas, NVRoyal Oak, MIGrand Prairie, TX" Note there is missing spaces between locations; we should preserve as is? Probably keep as given but we can add commas? The text: "Philadelphia, PAFort Wayne, INLas Vegas, NVRoyal Oak, MIGrand Prairie, TX". It seems missing spaces after state abbreviations. We'll keep exactly as provided. Responsibilities list: need to parse each bullet. From text: "Revenue Strategy & Planning: Lead annual and quarterly revenue planning, forecasting, and target-setting with senior growth leadership.Own forecasting across bookings and delivered revenue, with pipeline coverage and attainment analysis leadership can act on.Shape quota setting, territory and coverage design, capacity planning, and go-to-market segmentation.Identify revenue leakage and inefficiencies across the client lifecycle, and drive the fixes." "Revenue Definitions, Data & Reporting Establish and govern the single source of truth for revenue: the definitions, solution taxonomy, and metrics used across Events, Exhibits, and EMEA.Lead executive reporting, from dashboards to weekly, monthly, and quarterly business reviews, with insight leadership can act on.Partner with the central finance and reporting team to align revenue pacing and reporting standards across the wider organization.Set the standard for data quality, pipeline hygiene, and reporting discipline." "Systems & Technology Own the commercial technology stack and its integration with finance systems, on shared definitions.Lead the evaluation, selection, and implementation of new revenue-enabling technology.Build scalable, automated workflows that reduce manual effort and speed up revenue." "Growth, Retention & Account Health Build the operating view of the existing client base: expansion, retention, and account health, with the reporting and cadence to manage them.Establish at-risk and renewal reporting, and the process to act on it.Surface and quantify expansion opportunities across key accounts, with the account and growth teams." "Cross-Functional Leadership & Team Build, lead, and develop the revenue operations function and its analytics and reporting capability.Partner closely with Sales Operations, with clear ownership between strategic revenue operations and day-to-day deal support.Connect client-facing and marketing operations so every team works from the same definitions, data, and cadence.Partner with Finance on planning, budget, and revenue recognition, and translate strategy into operational initiatives with clear ownership." We need to split into list items. Each sentence after colon maybe separate. We'll create list items for each major bullet. Let's break: - Lead annual and quarterly revenue planning, forecasting, and target-setting with senior growth leadership. - Own forecasting across bookings and delivered revenue, with pipeline coverage and attainment analysis leadership can act on. - Shape quota setting, territory and coverage design, capacity planning, and go-to-market segmentation. - Identify revenue leakage and inefficiencies across the client lifecycle, and drive the fixes. - Establish and govern the single source of truth for revenue: the definitions, solution taxonomy, and metrics used across Events, Exhibits, and EMEA. - Lead executive reporting, from dashboards to weekly, monthly, and quarterly business reviews, with insight leadership can act on. - Partner with the central finance and reporting team to align revenue pacing and reporting standards across the wider organization. - Set the standard for data quality, pipeline hygiene, and reporting discipline. - Own the commercial technology stack and its integration with finance systems, on shared definitions. - Lead the evaluation, selection, and implementation of new revenue-enabling technology. - Build scalable, automated workflows that reduce manual effort and speed up revenue. - Build the operating view of the existing client base: expansion, retention, and account health, with the reporting and cadence to manage them. - Establish at-risk and renewal reporting, and the process to act on it. - Surface and quantify expansion opportunities across key accounts, with the account and growth teams. - Build, lead, and develop the revenue operations function and its analytics and reporting capability. - Partner closely with Sales Operations, with clear ownership between strategic revenue operations and day-to-day deal support. - Connect client-facing and marketing operations so every team works from the same definitions, data, and cadence. - Partner with Finance on planning, budget, and revenue recognition, and translate strategy into operational initiatives with clear ownership. That seems comprehensive. Qualifications Required list: From "Education & Experience Required": "Proven track record of building or scaling a revenue operations function, not only running an established one. 10+ years in Revenue Operations, Sales Operations, or commercial operations, including team leadership. Experience in an agency, marketing services, brand experience, or other project-based business. Strongly preferred. Advanced proficiency with CRM platforms, with Salesforce required, and experience integrating commercial and finance systems. Strong analytical skills and the ability to direct BI and reporting delivery (Power BI, Tableau, Looker, or equivalent). A track record of turning complex data into executive-ready narratives and leading cross-functional initiatives end to end." We need to keep each as list item. Preferred qualifications list: "Master’s degree preferred, Bachelor's degree from a 4 year accredited institution with relevant experience required Experience operating across multiple brands or business units, and within a larger parent company. Experience working with or alongside a Sales Operations team. Prior experience supporting or reporting to a CGO, CRO, President, or EVP. Familiarity with complex CPQ, revenue intelligence, and reporting tooling." Note first line: "Master’s degree preferred, Bachelor's degree from a 4 year accredited institution with relevant experience required" That's a bit confusing but we keep as is. Benefits list: From "What We Offer": "The Freeman Company provides benefits that aim to empower our people and their families to thrive mentally, physically, and financially. These are a handful of the types of programs and benefits our full-time people may be eligible for. There may be some variances in specific benefits across regions. Medical, Dental, Vision Insurance Tuition Reimbursement Paid Parental Leave Life, Accident and Disability Retirement with Company Match Paid Time Off" We need list items for