VP, Pharma Media
Ladders · United States · 1 mo ago
RemoteRemoteMarketing$130k–$191k/yrFull-time
About the role
This leader will own senior-level media strategy for pharma clients, with a strong emphasis on HCP and integrated HCP/DTC programs. The role will partner closely with data, measurement, and practice leaders to translate client goals into media plans that deliver measurable outcomes. This is a highly client-facing leadership position that will also support growth within existing accounts, new business efforts, and team mentorship.
Responsibilities
- Lead media strategy and client relationships with a focus on HCP and integrated HCP/DTC programs
- Develop audience strategies that align client goals with measurable media outcomes
- Collaborate with data and practice leaders to integrate media plans and apply advanced measurement approaches
- Identify growth opportunities within existing accounts through the company's unique offerings
- Support new business development and mentor teams while promoting strategic rigor and client service excellence
- Monitor emerging media channels and shifts in pharma marketing to stay current
Qualifications
- 10+ years of media experience, particularly in pharma marketing and HCP strategy
- Experience with HCP and DTC strategies, especially in oncology, is a plus
- Strong understanding of advanced data concepts, including MMM and patient-level insights
- Demonstrated ability to communicate complex concepts clearly to executive clients
- Collaborative mindset and effectiveness in cross-functional team environments
Benefits
- Medical, Dental, and Vision Insurance
- Life Insurance and Disability Insurance
- 401K plans with employer contributions
- Flexible Time Off and Holidays
- Lifestyle Spending Account
Location: Remote – US based candidates only, no visa sponsorship available
Compensation: $130,100 – $190,800 annually