VP of Business Development, Senior Living (Remote, St. Louis)
Full-time, remote (USA or Canada). No direct reports — individual contributor role focused on strategic, multi-location senior living accounts.
About the role
Blacksmith Agency is an AI-first digital agency running websites, SEO, and paid media for senior living operators and home care agencies with many communities. As VP of Business Development for Senior Living, you own our largest multi-location senior living deals, from the first meeting with ownership to the signed contract. One win covers many locations, so each deal is large, multi-stakeholder, and worth the work.
Our sales development team and inbound put qualified meetings with these groups on your calendar, so your time goes to closing. The seat carries a $2M annual quota, carried on a small number of large accounts.
- Leads fed to you: meetings with senior living operators and home care agencies with many communities, booked by our sales development team or inbound.
- No management. No team to build, hire, or run.
- Strategic accounts: senior living operators with many locations, where one signed deal covers the whole group and opens the next.
Responsibilities
- The full cycle on large deals: discovery, proposal, negotiation, and close, over 3 to 12 months.
- Deals with owners, regional operators, and marketing leaders all at the table.
- Expansion: more locations and more services once a group signs.
- Proposals built with our strategists and leadership for the deals that matter most.
Requirements
- A record of closing $1M+ a year on large, multi-location or enterprise accounts.
- Selling into senior living groups, or marketing and agency services to similar multi-location buyers.
- Long, consultative cycles with several decision makers.
- If your background is high-volume, single-location, or one-call transactional sales, this is a different job.
- You would rather close business than manage people.