VP, Associate Creative Director. Copy
Omnicom Health · New York, NY · 5 days ago
Marketing$150k–$194k/yrFull-time
Overview
The VP, Associate Creative Director, Copy is responsible for ensuring that all Agency work is on strategy and meets or exceeds the highest level of creative accomplishment. He/she contributes to growing the Clients' business. They act as the Creative Director's right hand and can step in to fulfill these functions when necessary. The VP, Associate Creative Director/Copy also acts an advocate for the agency. They help to identify and recruit new talent as well as provides leadership and guidance within their department.
Responsibilities
- Demonstrate leadership qualities as evident by ability to motivate team, facilitate great thinking, and keep the morale high.
- Proactively seek opportunities for improvements in the department and offer executable solutions.
- Keep Creative Director(s) briefed on creative projects in a timely manner.
- Establish credibility with Clients at all levels by developing knowledge of Clients' business, both the brand itself and people involved (i.e. internal client structure, individual responsibilities, and interaction between groups/individuals with respect to their impact on client jobs).
- Manage outside vendor/resources effectively from both cost and creative standpoints, including photographers, illustrators, and production vendors for premiums and printing.
- Keep abreast of current advertising, design, and other visual communications.
- Continuously explore cutting-edge, current, and unique design styles and imagery.
- Demonstrate the ability to work in various forms of media including a working knowledge of the print production process.
- Contribute to new business efforts creatively, as a reliable steward of the work, and presenting the work in the new business effort.
- Act as a brand steward maintaining the integrity and excellence of the brand in all materials developed.
- Consistently provide fresh, unique, and strategic thinking for all brand marketing/advertising initiatives.
- Ensure that Agency work is on strategy and contributes to growing the Clients' business.
- Work as a team with copywriters to develop conceptual approaches to meet Client objectives.
- Attend photo-shoots; provide necessary on-the-spot feedback to vendors to effectively accomplish agency and client goals.
- Acts as gatekeeper to ensure that all final products released demonstrate only the highest quality creative and effectively communicates brand messages to targeted customers.
- Be an effective presenter and clearly communicate creative concepts and rationale for design choices to team and clients and/or new business prospects.
- Demonstrate ability to "zoom in and out" (big picture thinking as well as attention to details) as necessary.
- Demonstrate ability to collaborate with Client/Agency Creative/Account teams.
- Help create a collaborative work environment between all departments and demonstrate ability to handle conflicts in a positive, professional and productive manner.
- Work with account service from beginning of project until the end to make sure all projects meet budgetary guidelines.
- Maintain positive relationships with and utilize the internal business group departments (electronic studio, editorial, traffic, imaging and production) appropriately.
- Demonstrate the ability to manage time and prioritize all jobs effectively, as well as oversee junior members of the art brand team by monitoring projects, delegating assignments and approving work.
- Monitor overall workload to effect efficiency and assure that waiting or downtime is minimized.
- Help supervisor manage and resolve staff issues including performance, personal presentation and internal interactions.
- Recommend adjustments/additions to the roles and procedures of the department to achieve continuous improvement and efficiency across all accounts and/or specific accounts.
- Help interview, train and orient new team members to the agency, department, and account(s) at the direction of Creative Director.
- Mentors reports by providing constructive, ongoing feedback to them as well as completing annual performance reviews.
- Provide ongoing guidance to all team members and be available to them as a resource for account/agency/departmental policies, procedures, etc.
- Keep supervisor or department head appraised of any workload challenges/concerns on assigned team accounts that may necessitate hiring freelancers or moving creatives around to better utilize their time.
- Oversee team's time off schedules, time reporting, etc. to ensure appropriate coverage at all times for accounts.
- Maintain accurate time sheets for self and team.
- Monitor, review and approve direct report's time sheets in terms of hours worked on specific jobs.
- Provides leadership within their department as well as across the Agency.
- Proactively provides suggestions that impact agency policy and operations.
- Demonstrates support of the Agency's goals and mission.
- Presents a professional and positive image of the Agency both internally and externally.
- Motivates direct reports, and acts as a mentor to all within Agency.
- Identifies, recruits, trains and develops talent.
Qualifications
- College degree.
- 8+ years of art design/direction experience.
- Pharmaceutical advertising experience is a must have.
- 3-4 years of supervisory experience.
- Proficiency with Macintosh and all creative programs/suites.
- Advertising or design portfolio.
- Excellent oral communication and presentation skills.
- Excellent written communication and presentation skills.
Pay
$150,000 - $193,500