Volunteer YouTube Channel & Nonprofit Video Strategy Assistant

Role Description

The Volunteer YouTube Channel & Nonprofit Video Strategy Assistant will support The Animal Cause, Inc. in growing and managing its YouTube presence and video content strategy.

• Assist with planning video topics
• Help organize filming schedules
• Cook up content that highlights animal welfare issues, rescue stories, and advocacy campaigns
• Collaborate on video concepts
• Prepare simple scripts or talking points
• Review raw footage
• Suggest edits to ensure clear messaging and alignment with the organization’s mission
• Optimize video titles, descriptions, tags, and thumbnails for audience engagement and discoverability
• Support cross-promotion of videos on social media and the organization’s website

Qualifications

• Ability to contribute to video production planning and coordination, including basic familiarity with Video Production workflows and YouTube content formats.
• Skills in Video Editing and YouTube channel management, with an understanding of how to optimize videos, playlists, descriptions, and thumbnails for engagement.
• Strong Communication and Marketing abilities to support clear storytelling, audience outreach, and promotion of video content aligned with the organization’s mission.
• Interest in animal welfare and nonprofit advocacy, with a commitment to compassionate, inclusive, and respectful messaging.
• Comfort working independently in a remote, volunteer environment, with reliable internet access and basic computer skills.
• Prior experience with social media, digital content creation, or nonprofit volunteering is beneficial but not required.

What You Will Do

• Confirm YouTube Nonprofit activation
• Organize the YouTube channel
• Create playlists
• Write channel/about copy
• Develop video titles/descriptions/tags
• Build upload checklists
• Help structure Shorts vs. longer videos
• Create a repeatable video publishing workflow