Visual Brand Merchandiser, Atlanta

Responsibilities

• Execute retail and wholesale visual directives, ensuring key products are selected and displayed to maximize business opportunities.
• Drive consistency, quality, and sophistication of the visual merchandising implementation on all product categories within retail and wholesale environments.
• Implement all VB visual merchandising standards, product mapping, and brand storytelling while promoting nuances in key demographics.
• Craft the VB story line to drive sales based on weather, location, product exclusives, clientele, and environment layout.
• Lead and coordinate scheduling for display installations and brand activations in territory to meet brand exceptions and deadlines.
• Collaborate with retail and wholesale partners on all brand and product launches, trunk shows, and events, effectively executing corporate guidelines, product knowledge trainings, and signage.
• Maintain wholesale and retail environments to VB standards including scent, furniture, fixtures, lighting, plant life, prop layer, etc., and effectively communicate to key partners based on individual location needs.
• Manage visual BOH providing communication on distribution or discard list and organizational needs to ensure ease of access and cleanliness.
• Develop and manage travel budget, schedule alignment, and communication with retail and wholesale partners.

Training and Communication

• Train retail stores and wholesale partners on visual merchandising standards, best practices, upkeep, key seasonal brand messages, product knowledge, communication, time + organization, floor set management, and adaptation to space/environment based on local business.
• Hold all teams accountable to these expectations.
• Conduct comp explorations and communicate competition across product categories, visual strategies, display, and seasonal time cadence.
• Communicate product take-aways to appropriate cross-functional and corporate departments, including sell-thru, assortment wins and misses, and attend key meetings and line passes to impact product and business in territory.
• Craft impactful relationships with area managers, wholesale partners, and brand specialists to support global initiatives and align on strategies to drive revenue, standards, and trainings.
• Attend all visual merchandising meetings to stay up to date on department priorities, initiatives, and trends.
• Report all visual and product recaps, and visual impact photos to visual brand managers and corporate wholesale managers in a timely and concise manner.

Qualifications

• 4+ years' experience leading visual execution in a fast-paced, retail or wholesale environment, multi-unit experience ideal.
• Expert knowledge implementing visual merchandising strategies and standards across multiple categories.
• Experience training teams on product knowledge, brand awareness, and visual exceptions.
• Ability to travel up to 70% of the time and work a flexible schedule based on visual execution needs, ideal.
• Capable of independently problem-solving in a timely manner.
• High level of accuracy and meticulous attention to detail, prioritization, organization, and time-management skills.