Video Intern, Marketing & Communications, Part TIme
UC Health · Cincinnati, OH · 2 wk ago
MarketingPart-time
About the role
The Visual Media Intern will collaborate with our visual media and marketing teams by capturing high-quality photo and video assets for active campaigns, gathering reusable B-roll and generic footage across UC Health's campus and service lines, and reviewing existing footage to surface valuable moments that can be repurposed across future productions.
Qualifications
- Current student in a University Sponsored program pursuing a degree
- Typically has completed 1.5 years of college training before assuming a co-op work assignment
Responsibilities
- Creative Development: Strategically capture and produce captivating, engaging video content that effectively articulates the UC Health brand's value proposition, our points of difference, and delivers against business objectives.
- Assist in the capture and production of video content for both internal and external communications across digital, social, and campaign channels
- Participate in brainstorming sessions, bringing fresh visual thinking and storytelling ideas to creative asks
- Keep a pulse on trends in the video and content space and proactively bring new thinking to the team
- Collaborate with cross-functional teams across the Marketing & Communications department
- Share your footage and creative approach with the supervising videographer and marketing leads, explaining your visual choices and rationale
- Revise and update existing content based on feedback
- Support in gathering B-roll and generic footage across UC Health campuses and service lines, ensuring assets are reusable across campaigns
- Ensure all footage is stored properly and easily accessible by others on the team
- Project Management: Support video productions with detailed excellence to ensure the delivery of content in a timely manner.
- Collaborate with internal and external stakeholders to gather project requirements and objectives, ensuring a clear understanding of project goals and expectations
- Monitor production progress, track key milestones, and provide regular updates to internal and external stakeholders, maintaining effective communication throughout the project lifecycle
- Partner with senior creative team members to define project scopes and ensure they are completed on time, on budget, and meet the desired outcome
- Brand Excellence: Partner with the Creative Director, Marketing & Creative Team to ensure all video content aligns with UC Health's brand identity and organizational growth goals.
- Partner with lead videographer to execute all brand representation by ensuring high standards of visual execution within video content; align all footage and productions with the brand's guidelines, core values, and mission
- Translate the brand's messaging and values into visually compelling video content
- Review existing footage and surface assets that align with brand standards and can be repurposed across campaigns and service lines
- Support the team in maintaining a consistent visual identity across all video deliverables