Vice President/Senior Director, Product Management, Industry Lead - 26122 2 Locations
Energy Acuity · Denver, CO · 2 mo ago
Marketing$200k–$220k/yrFull-time
Responsibilities
- Drive business unit product go-to-market (GTM) strategy: Lead a team responsible for business unit GTM strategy by analyzing market conditions, buyer needs, and industry shifts; translate insights into themes that inform roadmap, packaging, and pricing decisions.
- Identify and elevate cross-solution opportunities: Surface unmet needs and opportunities that span multiple offerings and work with senior leaders across product to shape potential solutions and prioritization.
- Support competitive intelligence efforts: Maintain and update SWOTs, battlecards, and competitor insights; contribute to positioning and enablement materials that help teams win.
- Execute GTM activities: Partner with Product Solutions, Intelligence, Marketing, Sales, Customer Success, and RevOps to help execute segment-specific motions, training programs, and collateral aligned to personas and use cases; be the “first call” for sales reps to leverage for their success with an opportunity; coordinate and guide input into pilot revenue-generating efforts.
- Engage with customers and the market: Conduct discovery and represent the company in customer meetings and industry events to gather insights that inform product and GTM decisions.
- Influence roadmap & packaging through evidence: Provide qualitative and quantitative inputs that support build/partner/buy recommendations, feature prioritization, packaging structure, and pricing discussions. Contributes to New and Notables document, L2 roadmap and PMG exercise.
- Track and report performance: Monitor segment performance (ARR, retention, adoption, pipeline) across sub-industries and product families; escalate risks or emerging trends with actionable recommendations.
Qualifications
- 5+ years in product, product strategy, segment marketing, solution consulting, or GTM roles for B2B technology or data products.
- Direct experience in Power & Energy transition software.
- Demonstrated experience taking new products to market and achieving target financial outcomes through persona targeting, value propositions, messaging, and product pricing.
- Strong competitive analysis skills and familiarity with SWOTs, battlecards, and differentiation frameworks.
- Strength in customer discovery and clear, professional communication, including translating insights for senior leadership and executives.
- Experience collaborating with Product Solutions teams to influence roadmap, packaging, and pricing.
- A data-driven mindset with the ability to synthesize qualitative and quantitative inputs into actionable recommendations.