Vice President, Senior Acquisition Strategy Manager

Job Summary

Join a team that shapes how businesses discover and engage with our products. This role offers the opportunity to influence acquisition strategy, leverage data-driven insights, and deliver meaningful growth through customer targeting, offer innovation, and cross-functional leadership.

Job Responsibilities

• Develop customer acquisition strategies to drive sustainable growth and profitability across products and channels
• Analyze customer, channel, and market data to identify growth opportunities and performance drivers
• Lead audience targeting and segmentation initiatives to improve acquisition effectiveness
• Evaluate acquisition offer performance and recommend optimization opportunities
• Partner with analytics teams to translate data into actionable business recommendations
• Monitor competitor activity, industry trends, and customer behaviors to inform strategy development
• Support forecasting, business planning, and financial analyses related to acquisition initiatives
• Build executive-ready presentations that communicate insights, opportunities, and recommendations
• Collaborate with product, marketing, finance, and risk partners to execute strategic initiatives
• Measure outcomes of acquisition programs and identify opportunities for continuous improvement
• Lead multiple initiatives simultaneously while managing timelines and stakeholder expectations

Required qualifications, capabilities, and skills

• Bachelor's degree or equivalent practical experience
• Five or more years of experience in strategy, marketing, analytics, consulting, finance, or a related field
• Strong analytical and problem-solving skills with experience using data to inform business decisions
• Experience developing business recommendations and presenting findings to stakeholders
• Ability to analyze large data sets and translate results into clear narratives
• Strong written and verbal communication skills
• Prioritized ability to manage multiple priorities in a fast-paced environment
• Experience collaborating across diverse stakeholder groups
• Advanced proficiency in Microsoft Excel and PowerPoint
• Demonstrated ability to influence without direct authority
• Strong attention to detail and commitment to delivering high-quality work

Preferred Qualifications, Capabilities, And Skills

• Experience in customer acquisition, marketing strategy, or growth strategy
• Experience within financial services, consumer products, digital commerce, or related industries
• Knowledge of customer segmentation, targeting, and offer optimization approaches
• Experience building business cases and evaluating investment opportunities
• Familiarity with customer analytics, predictive modeling, or marketing performance measurement
• Experience partnering with analytics, data science, or research teams