Vice President Product Manager - Customer Acquisition and Marketing Platform Digital Products
About the role
Join our dynamic team as a core leader in product innovation, driving value for customers, guiding successful launches, and exceeding expectations. As a Product Manager in the Customer Acquisition and Marketing Platform, Enablement Services Team, you will be integral to innovating new product offerings and leading the end-to-end product life cycle. You will act as the voice of the customer, developing profitable products and features that delight customers and provide value. Leveraging your deep understanding of product launches, you will guide successful rollouts, gather crucial feedback, and ensure top-tier client experiences. You will challenge traditional approaches, remove barriers to success, and foster a culture of continuous innovation, inspiring cross-functional teams to create groundbreaking solutions that address customer needs.
In this role, you will help define and execute the product roadmap for technical capabilities, including API-driven products within the Chase ecosystem. You will partner closely with engineering, architecture, data & analytics, experience, and automation teams to translate platform and customer needs into a sequenced roadmap, balancing innovation with risk posture, reliability, and measurable business outcomes while driving alignment across multiple product teams.
Responsibilities
- Develop a product strategy and product vision that delivers value to customers.
- Manage discovery efforts and market research to uncover customer solutions and integrate them into the product roadmap.
- Own, maintain, and develop a product backlog that enables development to support the overall strategic roadmap and value proposition.
- Build the technical framework and track the product's key success metrics such as cost, feature and functionality, risk posture, and reliability.
- Manage key relationships with engineering, architecture, analytics, automation teams, and a diverse set of product teams to understand needs and program goals.
- Communicate effectively and frequently by sharing the product vision and articulating the questions and answers needed to build the right features.
- Serve as a center for knowledge by connecting curiosity and expertise in the digital experience space to the teams that can effect change.
- Act as a technical and customer problem solver by defining the problem, understanding where the platform sits in the Chase ecosystem, and assessing technologies and approaches to drive objectives.
- Oversee the end-to-end API product roadmap, including vision, development, risk management, and business growth targets.
- Lead discovery and development of API-driven products and methodologies to enhance the customer experience and drive business growth.
- Lead and coordinate complex product initiatives across multiple areas, driving strategy alignment, prioritization decisions, optimal sequencing, and strong partnerships with the Quad (Product, Experience, Tech/Architecture/Data & Analytics).
Requirements
- 5+ years of experience or equivalent expertise in product management or a relevant domain area.
- Advanced knowledge of the product development life cycle, design, and data analytics.
- Proven ability to lead product life cycle activities including discovery, ideation, strategic development, requirements definition, and value management.
- Ability to challenge traditional approaches, remove barriers to success, and foster a culture of continuous innovation.
- Strong stakeholder and relationship management skills across engineering, architecture, analytics, automation, and partner product teams.
- Strong communication skills with the ability to frequently share product vision and drive clarity on questions/answers needed to deliver features.
- Demonstrated technical and customer problem-solving skills (problem definition, platform context, and technology/approach evaluation).
- Ability to build and manage technical product roadmaps (including API-driven capabilities) end-to-end.
- Ability to define, track, and manage product success metrics (cost, functionality, risk posture, reliability).
- Ability to drive cross-functional alignment, prioritization decisions, and sequencing across multiple initiatives/teams.
- Ability to build robust partnerships with the Quad (Product, Experience, Tech/Architecture/Data & Analytics) to achieve results.
Preferred Qualifications
- Demonstrated prior experience working in a highly matrixed, complex organization.
- Prior experience owning or contributing to API product roadmaps and API-driven product development.
- Experience partnering closely with engineering and architecture teams on technical product strategy and delivery.
- Demonstrated ability to lead and coordinate complex initiatives across multiple areas with strong strategy alignment and prioritization.
- Experience operating in platform or enablement-style product teams serving multiple downstream product teams.
- Demonstrated ability to balance innovation with risk management and reliability outcomes for technical products.
- Experience fostering a culture of innovation and collaboration within cross-functional teams.
Benefits
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching, and more. Additional details about total compensation and benefits will be provided during the hiring process.