Vice President of Sales

About the role

Arlo Hotels, an independent lifestyle hotel brand operating seven properties across New York, Washington, DC, and Chicago, is now actively seeking a dynamic Vice President of Sales. Are you someone who is passionate about people, driven by purpose, and clever in your approach? If so keep on reading!! Here at Arlo we strive to create a sense of awe that leaves those we touch wanting more. The Vice President of Sales will set brand-wide sales strategy across the brand and develop the sales team — including mentoring and growing the next generation of sales leaders — and personally cultivate top group, corporate, and consortia accounts to drive the brand's key financial and customer metrics.

Responsibilities

• Strategizing and establishing brand wide sales goals, preparation of budget and sales plan.
• Develop expert knowledge of the hotel's product positioning in marketplace, seasonality, pricing strategies and master the competitive advantages to the hotel's primary/aspirational competitive sets.
• Providing high level leadership to sales team members across the group, corporate, and consortia segments to achieve assigned objectives, with overall responsibility for achieving booking goals and hotel(s) revenues; actively coaching, mentoring, and developing earlier-career sales leaders into the brand's next bench of senior talent.
• Providing customer intelligence in evaluating the market and economic trends that may lead to changes in sales strategy to meet or exceed customer expectations.
• Managing the development of a strategic action plan for the demand generators in the market.
• Meet or exceed the annual sales revenue goals, including sales activity production guidelines.
• Continuously evaluate the hotel(s) involvement in the various sales distribution channels and develop strong working relationships to proactively position and market the hotel(s) accordingly.
• Partner closely with Revenue Management on pricing, yield, and mix-of-business strategy — aligning sales targets, group ceilings, BAR positioning, consortia and corporate rate loading, and channel mix to optimize RevPAR and total revenue across the portfolio.
• Proactively report on the progress and results of the sales plan and related strategic activities, to include key metrics as well as conversion and return on investment data to key stakeholders.
• Managing the sales