Vice President Fleet Maintenance

Fleet Maintenance Strategy & Governance

Establish and lead the enterprise fleet maintenance strategy, aligning preventive maintenance, asset lifecycle planning, and capital investment decisions with business priorities.

Define and maintain national fleet maintenance policies, standards, and procedures across all company-owned shops and external vendors.

Ensure consistent execution of maintenance standards while allowing for practical regional or site-level needs.

Serve as the executive owner for fleet maintenance governance, performance management, and continuous improvement.

Asset Lifecycle & Cost Management

Own total cost of ownership (TCO) strategy for fleet assets, including trucks, trailers, and supporting equipment.

Define lifecycle strategies for vehicles and major components based on maintenance costs, reliability, fuel efficiency, and residual value.

Analyze breakdown trends and maintenance data to proactively mitigate risk, reduce downtime, and extend asset life.

Partner with Finance and Procurement to support capital planning, ROI analysis, and budget discipline.

Vendor, Purchasing & Technology Enablement

Lead national vendor strategy for parts, labor, tooling, fluids, warranties, and outsourced maintenance.

Negotiate pricing, contracts, and service-level expectations to ensure cost-effective and reliable support.

Define specifications for fleet assets and maintenance-related technologies.

Sponsor evaluation and adoption of new maintenance technologies, diagnostic tools, and data platforms to improve visibility and decision-making.

Operational Performance & Compliance

Ensure fleet and maintenance operations comply with all federal, state, and local regulatory requirements.

Oversee licensing, permitting, inspection, and audit processes.

Partner with Safety and Operations teams on accident investigations and corrective actions as required.

Maintain accountability for maintenance tracking systems, data accuracy, and performance reporting.

Leadership & Talent Development

Lead and develop fleet maintenance leadership and technical teams across the network.

Set clear expectations, performance metrics, and accountability for maintenance leaders and teams.

Build bench strength through coaching, training, and succession planning.

Model Ashley’s leadership expectations by driving results through people, discipline, and ownership.