Jobs · Marketing · Massachusetts

US Senior Product Manager, Respiratory Marketing

BioSpace · Cambridge, MA · 3 wk ago
HybridMarketingFull-time

About the role

Sanofi is seeking a highly strategic and execution-oriented Senior Product Manager to join the US Respiratory Marketing team supporting the Dupixent Respiratory franchise across Asthma and COPD. This individual will play a critical role in shaping and executing integrated marketing strategies that drive business growth, strengthen customer engagement, and accelerate biologic adoption across key customer segments.

Main Responsibilities

  • Support execution of key Respiratory franchise marketing initiatives across HCP and/or consumer channels.
  • Manage day-to-day coordination and execution across agency partners, internal stakeholders, and cross-functional teams.
  • Support development and deployment of marketing materials, campaigns, and tactical initiatives.
  • Help drive execution across digital, media, CRM, personal promotion, and patient engagement activities.
  • Ensure projects are delivered on time, within scope, and aligned to business priorities.
  • Collaborate closely with Sales, Medical, Market Access, Legal, Regulatory, and alliance partners to support seamless execution.
  • Partner with agencies on creative development, production, reviews, and approvals.
  • Support franchise planning activities, meetings, workshops, and internal communications.
  • Identify opportunities to improve operational efficiency and executional excellence.
  • Contribute to a collaborative, fast-paced team environment with strong attention to detail and accountability.
  • Monitor KPIs against activities and analyze data to identify continuous improvements in campaign effectiveness and operations.
  • OPEX tracking for franchise.

About You

  • Basic Qualifications:
    • Bachelors degree.
    • Minimum 3 years of pharmaceutical, biotech, healthcare, or related experience.
    • Experience supporting brand marketing, product management, or commercial initiatives.
  • Preferred Qualifications:
    • Experience in Specialty Care, Respiratory, Immunology, or Biologics.
    • Experience across both HCP and consumer marketing.
    • Experience working within cross-functional matrix organizations.
    • Strong analytical and communication skills with ability to synthesize complex information into actionable recommendations.
    • Demonstrated ability to manage multiple priorities in a fast-paced environment.
    • Familiarity with omnichannel marketing.
    • Experience working with external agencies and alliance partners.
    • Demonstrated strategic thinking and strong business acumen.
    • MBA or advanced degree preferred.
    • Experience supporting launches or high-growth brands preferred.

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