Trade Marketing Analyst

About the role

Align trade marketing initiatives by leveraging analytical tools, identifying new strategic opportunities, and developing and updating sales plans to increase assigned area(s) sales and profitability. This is a hybrid position with travel up to 20% of the time to CA, Texas, AZ, Illinois, and New York.

• Coordinate, develop, and implement strategies for Category, Trade, and Shopper initiatives for assigned area(s).
• Develop department and category insights to deliver greater share of promotion, distribution, and shelving.
• Analyze new growth opportunities by category; recommend new business opportunities.
• Evaluate and measure campaign results; recommend changes to strategy.
• Create and deliver comprehensive category reviews and execute category initiatives with clients in collaboration with stakeholders including Revenue Management, Category Management, and Field Sales teams.
• Implement Trade Marketing strategies; track budget, communicate results, and make recommendations to stakeholders.
• Other duties as assigned.

Requirements

Minimum qualifications:

• Bachelor's Degree in Business, Finance, Marketing, or related field or equivalent work experience.
• Three (2) years of trade marketing, brand management, or related experience.

Preferred Qualifications

• 1 year broker or sales analyst role experience.
• Bilingual in English and Spanish.
• Prior experience planning and managing P&L.
• Database management experience in SQL, ACCESS, or similar.
• Consumer Packaged Goods experience.

Skills

• Working knowledge of category management processes and applications.
• Experience in SAP, BW Analyzer, and High Jump.
• Working knowledge of consumption databases such as Nielsen.
• Strong business and financial knowledge with business analytics skills and the ability to plan, track, and evaluate trade management.
• Ability to make recommendations for solutions based on information gathered and analyzed from existing systems and/or imperfect information.
• Ability to communicate across all levels of the organization, present complex ideas concisely, and clearly articulate ideas verbally and in writing.
• Strong troubleshooting and problem resolution skills.
• Proficient in Microsoft Office, including Word, Access, and PowerPoint; advanced skills in Excel, including Data Analysis, Pivot tables, and complex graphs.
• Ability to build professional relationships with Trade Marketing and cross-functional teams while facilitating a collaborative environment.
• Ability to work within a matrix organization.

Benefits

• 401(k)
• Dental insurance
• Employee assistance program
• Health insurance
• Paid time off
• Vision insurance
• And more...