Trade Activation Specialist

About the role

This position is responsible for developing, increasing awareness, and attaining growth of Odom products at retail. Essential Duties & Responsibilities include but are not limited to:

Essential Duties & Responsibilities

• Effectively sell, rotate, and merchandise Constellation Brands in all assigned accounts.
• Work with Sales and Supplier Managers building and implementing brand strategies.
• (Interact respectfully and maintain dialogue with inter-company departments, suppliers, and customers)
• Execute brand programs for both on and off premise to Odom and supplier standards.
• (Maintain themed programs to meet supplier and company standards)
• Submit all required reporting, preplans, trackers, surveys, market surveys (MVPs), expense report, mileage log etc. by the required due date.
• Manage inventory expenses in accordance with company policy.
• Understand and assist with MVP standards.
• Monitor competitive activity and communicate strategies.
• Compile, review, and communicated sales data results against sales goals.
• Provide timely updates and recaps with Odom management.
• Train and coach innovation plans and execution with sales staff and trade customers.
• Research and recommend local marketing opportunities for both retail and on sale accounts.
• Cooled and implement promotional brand activity across all account channels.
• Survey on sale and off sales accounts with supplier reps and sales staff for success and opportunities.
• Stay current with brand knowledge and training specific to the brands carried by the Odom Corporation.
• (Establish and maintain a high level of industry knowledge: beer, nonalcoholic, food journals, trends, market share. Etc.)
• Work with and support the sales team as needed with flexibility and professionalism.
• Assist sales team with new distribution, display, and POS placements.

Key Competencies

• Strong sense of accountability
• General knowledge of industry products
• Excellent oral and written communication skills
• Ability to develop strong relationships with internal and external customers
• Ability to work independently while managing multiple tasks and meet deadlines

Job Requirements

• High school diploma or General Education Degree (GED) preferred; one to two years related experience or training; or equivalent combination of education and experience.
• Must have valid driver’s license, good driving record, proof of auto insurance (SR-22 is not acceptable), and own means of reliable transportation.
• Prefer beverage sales and/or merchandising experience, knowledge of local market, customer service skills, and experience in the distribution industry.
• Excellent communication skills, both written and verbal.
• Must be self-motivated, a self-starter, and able to work with very little direct supervision.

Physical Demands

• Frequently lift and/or move 10-25 pounds and occasionally moving/pushing or pulling of up to 50 pounds.
• Regularly stand, walk, lift product floor to waist, shoulder to overhead, use hands to finger, handle, or feel objects tools or controls; reach with hands and arms; and talk or hear.
• Occasionally required to sit, climb or balance, stoop, kneel, or crouch.

Work Environment

• The noise level in the work environment is usually moderate, occasionally high due to outside environmental noises.

Pay

$40,000 to $43,000 yearly depending on experience

Benefits

• $500 to $800 monthly variable pay depending on experience
• Incredible work/life balance.
• Great work culture
• Up to 128 hours of Paid Time Off
• 8 Paid Holidays Annually
• Medical, Dental, and Vision Benefits
• 401(k) with Employer match