Thought Leader Liaison, US Rare Neurology, Heartland

This Is What You Will Do

• Develop and maintain KOL Engagement Plans for thought leaders
• Plan and execute National and Regional Congress Engagement Plan with a focus on meaningful engagements with senior leadership and in support of marketing initiatives
• Support commercial KOL influence mapping initiatives by developing profiles
• Monitor KOL insights about current and future treatment patterns that may impact the commercial strategy and provide feedback for consideration
• Act as liaison between KOLs and Alexion for on label activities, including office-based cross-functional colleagues and teams (Marketing, Medical, Diagnostics, and Executive leadership)
• Affiliate with field partners such as Medical Science Liaisons on complementary initiatives with shared customers
• Assist in the facilitation and execution of commercial advisory boards through identification of key advisors equipped to provide compelling insights
• Manage and engage with the Promotional Physician Speaker Bureau
• Work with Marketing and Sales Management to identify and recruit KOLs for national and regional faculty and speaker bureaus
• Train, evaluate, and coach physician speakers to provide high-quality branded and unbranded education
• Ensures appropriate and compliant execution of speaker programs
• Makes sure speaker performance at live programs is monitored
• Provides field-based training on speaker programs when needed
• Compliantly collaborates with the Regional Field Team
• Provides input and support in developing account plans
• Provides field-based training when needed
• Addresses customer service issues/identified needs and coordinates cross-functional action plans to address on label issues as needed
• Works with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program execution
• Works with the highest degree of professionalism and in accordance with the company’s code of Ethics and Business Conduct

Requirements

• 7 plus years’ work experience in academia, medical or bio/pharma
• Experience in a combination of one or more of the following areas: product marketing, field sales, clinical, nurse practitioner or thought leader engagement
• Working knowledge of Thought Leader engagement practices
• Clinical, technical, and scientific knowledge and aptitude in complex disease states
• Effective verbal and written communication skills and organizational abilities
• Proven ability to manage large geographical territory
• Valid driver’s license and clean driving record
• Willing to travel >50% of the time including significant overnight and weekend travel

Qualifications

• Bachelor’s Degree
• Graduate degree (MSc, MSN, MBA) preferred
• Prior experience and/or relationships within the Neurology area preferred
• Prior experience in bio/pharma in Marketing or thought leader engagement strongly preferred
• Self-driven with strong organizing and planning skills
• Highly collaborative with the ability to manage multiple projects simultaneously
• Demonstrated ability to execute against strategic and tactical plans under short timelines