The North Face: Assistant Manager - Towson Town Center

The North Face dares to lead the world forward through Exploration. Born to explore, disrupt, and inspire, we believe exploration is a mindset that infuses everything we do. As a community of explorers, we stay curious about new ideas, places, and people. If you see yourself working alongside a team of adventure-loving individuals, The North Face may be the place for you.

About the role

As the Assistant Store Manager, you will lead, develop, and motivate a team of Brand Advocates to deliver a consistent, best-in-class customer experience that reflects our brand values and purpose. You will partner closely with the Store Manager to drive profitability through excellence in customer engagement, merchandising, operations, and community connection. In the Store Manager’s absence, you will assume full responsibility for the store. This role is ideal for someone passionate about leadership, team development, and creating an inclusive, high-performing retail environment.

Responsibilities

• Support the store team in achieving and exceeding sales goals by monitoring progress against key performance indicators, while also achieving individual goals.
• Lead and coach the team to exceed individual and store productivity goals.
• Model exceptional customer service and selling behaviors to inspire the team and create authentic brand experiences.
• Supervise daily store operations, including opening and closing procedures, floor coverage, and task delegation.
• Support the Store Manager in recruiting, hiring, and onboarding high-caliber talent.
• Provide ongoing training, feedback, and development to team members.
• Ensure compliance with all company policies, procedures, and operational standards.
• Partner with the Store Manager to manage expenses, control shrink, and drive profitability.
• Maintain visual merchandising standards and ensure product replenishment aligns with brand directives.
• Foster a culture of accountability, creativity, and continuous improvement.
• Promote a respectful, inclusive environment that values diverse backgrounds and perspectives.
• Support inventory management through accurate shipping, receiving, and stockroom practices.

Requirements

• 2+ years of retail or store leadership experience in a fast-paced, customer-focused environment.
• High School Diploma or equivalent (hands-on experience and demonstrated achievements are valued most).
• Proven ability to drive results through store teams and exceed sales and profit goals.
• Skilled in coaching, motivating, and building high-performing, diverse teams.
• Strong verbal and written communication skills with the ability to influence across all levels.
• Solution-oriented and flexible in a fast-paced, dynamic retail environment.
• Capable of working independently, managing shifting priorities, and meeting business expectations.
• Comfortable using word processing, spreadsheets, and retail software tools.
• Ability to stand and move throughout the store for extended periods and perform physical tasks such as bending, reaching, squatting, climbing ladders, and lifting light to moderate weight, with or without reasonable accommodation.

Pay

Hiring range: $22.00 - $33.00 USD per hour. This position is eligible for additional compensation awards, including an annual incentive plan, sales incentive, or commission potential. Specific details will be provided during the recruiting and interview process.

Benefits

VF Corporation offers a comprehensive benefits program. Detailed information will be provided during the hiring process. For a general overview, visit www.MyVFbenefits.com and select "Looking to Join VF?"