Territory Sales Manager

If you're an everyday hustler with the energy to aim high and go the extra mile, you embody the spirit of CELSIUS®, ALANI NU®, and ROCKSTAR®—our powerhouse brands united under Celsius Holdings, Inc. We’re a global CPG company that empowers our people, fosters inclusivity, and believes great ideas come from anywhere. Join us in building the future of modern energy, where performance meets personality and brand becomes community.

Field-Based: Role requires presence in assigned markets: Columbus, Ohio. This is a driving position. A valid U.S. Driver’s License is required; applicants must pass an MVR (Motor Vehicle Record) screening.

About the role

As the Territory Sales Manager, you'll be at the forefront of regional retail sales execution, representing the CELSIUS® brand across Grocery, Convenience, and Food Service channels. This field-based role is your opportunity to drive sales performance, cultivate strong distributor partnerships, and amplify brand presence. You’ll bring a results-driven mindset, a passion for customer engagement, and a deep understanding of CPG sales execution to every store visit—typically 12 to 15 per day.

Responsibilities

• Drive Celsius "perfect store" execution, expanding SKU distribution, shelf space, displays, and promotional activity
• Execute brand strategy across retail locations within assigned territory
• Conduct account audits, track opportunities, and deliver insights via CRM application
• Collaborate with distributor partners through route rides, blitzes, and key account calls
• Support regional sales initiatives as directed by District or Regional Sales Manager
• Participate in weekly sales calls to review performance and outline goals
• Achieve and report on daily, weekly, and quarterly KPIs

Requirements

• 1+ years in consumer goods sales, preferably in beverage, distributor sales, or related industries
• High school diploma or equivalent required
• Valid U.S. Driver’s License and ability to pass an MVR screening
• Strong business acumen with an entrepreneurial mindset
• Comfortable with daily face-to-face customer interaction
• Excellent verbal and written communication skills
• Ability to deliver presentations and engage large peer groups
• Familiarity with CRM tools and field sales reporting systems

Benefits

• Comprehensive Medical, Dental & Vision benefits
• Long and short-term disability
• Life insurance
• 10 Vacation days per year subject to accrual policy
• 11 Company paid holidays
• 401(k) with Company match
• Identity theft and legal services

Pay

Base pay range: $60,000–$65,000, plus incentives. The successful candidate’s actual pay will be based on multiple factors, including work location, job-related knowledge, skills, qualifications, and experience. This position may also be eligible for bonuses and Restricted Stock Units (subject to company plans).