Technical Senior Product Marketer
Microsoft · Redmond, WA · 1 mo ago
Hybrid$106k–$204k/yrFull-time
Responsibilities
- Own technical product positioning and messaging for the Microsoft 365 Copilot portfolio that’s grounded in product truth, customer needs, and competitive reality.
- Build deep product expertise by partnering with engineering and PM to understand architecture, integrations, dependencies, limitations, functionality, and roadmap direction and translate that into simple, accurate narratives.
- Lead product-truth validation for customer-facing assets (web, demos, core content) and ensure claims are specific, testable, and aligned to current state.
- Shape product experiences by bringing customer feedback, market signals, and competitive learnings into readiness and prioritization discussions.
- Develop technical storytelling frameworks that help audiences understand “how it works” and “why it matters,” especially for IT, decision makers, and end users.
- Partner with the storytelling team to evolve our messaging and assets (e.g., narrative briefs, value propositions, talk tracks, demo story arcs, FAQs, and objection handling) that tell a consistent, differentiated Copilot story across various channels.
- Lead evaluations by analyzing workflow comparisons, demo replications, feature and capability assessments, strengths/limitations, and observed customer implications into clear guidance for Copilot positioning, messaging, and readiness.
- Partner with sales and customer-facing teams to learn from real evaluations and deployments and surface adoption blockers, admin concerns, and technical objections and drive improvements in messaging and readiness.
Qualifications
- Master's Degree in in Marketing, Communications, Computer Science, Business, Engineering or related field AND 3+ years experience in business
- Bachelor's Degree in Marketing, Communications, Computer Science, Business, Engineering or related field AND 5+ years experience in product marketing, technical marketing, or technical communications
- Master's Degree in Marketing, Communications, Computer Science, Business, Engineering or related field AND 6+ years experience in business
- Bachelor's Degree in Marketing, Communications, Computer Science, Business, Engineering or related field AND 8+ years experience in product marketing, technical marketing, or technical communications
- Experience marketing AI-powered products, platforms, or productivity/cloud services (e.g., Microsoft 365, security/compliance, identity, collaboration, analytics)
- Experience creating technical collateral and presenting to technical audiences (e.g., whitepapers, reference architectures, conference talks, technical deep dives, or hands-on workshops)
- Demonstrated ability to craft technical product narratives that translate complex products and workflows into clear, outcome-driven customer stories
- Cross-functional collaboration skills with product management, engineering, design, and sales/field stakeholders
- Demonstrated ability to build deep product expertise and translate complex systems into accurate, differentiated messaging for both business and technical audiences
- Experience validating product claims with engineering/PM partners and creating technical proof points (e.g., how-it-works explanations, evaluation guidance, limitations/constraints, and admin/IT considerations)
- Competitive analysis skills, including the ability to understand competitor workflows and positioning and translate that into clear differentiation
- Experience representing products externally through technical sessions (conferences, webinars, customer briefings) and building content that scales through partners and the community
- Customer-obsessed mindset, with the ability to ground product truth in real customer needs, constraints, and adoption blockers
- Able to balance long-term narrative intent with near-term execution; comfortable operating in fast-paced, ambiguous environments and creating clarity through writing
- Experience performing product and competitive evaluations or teardowns, including demo replication, scenario testing, workflow comparisons, and documenting strengths, limitations, and evidence-based recommendations
- Experience creating or influencing technical demos, test plans, and evaluation frameworks; comfort working with prompt-based or scenario-based products
- Familiarity with enterprise IT concerns (security, privacy, compliance, admin controls, deployment/change management) and ability to reflect these nuances in messaging
- Leadership skills with the ability to influence and drive alignment across teams, while working effectively with diverse teams and stakeholders at all levels of the organization
- Self-motivated and results-oriented with a strong bias for action