Tax Recruitment Marketing Content Writer

Profile Overview

We are seeking an experienced content writer with expertise in recruitment marketing, SEO content, and employer branding. This writer will create blog articles, landing page copy, and recruitment-focused content that supports hiring initiatives for tax experts, with a strategic focus on local markets.

Commitment

Contract: Annual Agreement
Commitment: 44 hours per month (approximately 10 hours per week)
Flexible monthly allocation based on editorial priorities and content calendar.
Dedicated writer working directly with the internal marketing team.

Scope of Work

• Develop recruitment marketing content that supports ongoing hiring initiatives, including:
• Write SEO-informed blog articles supporting client hiring initiatives.
• Create content promoting local tax expert opportunities.
• Create evergreen recruitment content that supports long-term organic traffic.
• Write awareness-focused content comparing local versus remote work experiences.
• Write "day in the life" features highlighting office-based roles.
• Support content for local landing pages as the program expands.
• Adapt content for multiple target markets while maintaining brand consistency.
• Collaborate directly with internal stakeholders to refine messaging.
• Incorporate feedback from communications partners and tax subject matter experts.
• Optimize content using SEO recommendations provided by the client's existing SEO agency when applicable.
• Maintain a consistent editorial voice aligned with employer branding objectives.
• Assist with content ideation and recommend new recruitment-focused topics.

Expected Deliverables

• 6–8 long-form recruitment blog articles (depending on complexity)
• Landing page updates
• Recruitment messaging refreshes
• Editorial revisions
• Content strategy discussions
• Stakeholder collaboration and planning

Skills & Qualifications

• 4+ years of professional content writing experience
• Strong recruitment marketing or employer branding writing experience
• Experience writing SEO-friendly content
• Excellent interviewing and collaboration skills
• Comfortable working from creative briefs
• Experience incorporating stakeholder feedback and multiple revision rounds
• Exceptional editing and proofreading skills
• Strong organizational and project management abilities

Preferred

• Experience writing for HR, recruiting, staffing, or talent acquisition
• Experience creating location-based or local SEO content
• Familiarity with employer branding campaigns
• Knowledge of the tax, finance, or professional services industries
• Experience collaborating with SEO agencies
• Familiarity with AI-assisted writing workflows while maintaining human editorial quality

Ideal Writer Profile

The ideal writer is proactive, collaborative, and comfortable becoming an extension of the internal marketing team. They enjoy transforming recruitment objectives into informative, engaging content that helps candidates understand career opportunities. They should be equally comfortable writing evergreen educational articles, recruitment marketing campaigns, and location-focused content that encourages candidates to explore opportunities in key local markets.

About Client

This engagement supports the Talent Acquisition Marketing team responsible for recruiting client tax professionals across the United States. Current recruitment initiatives are centered on expanding awareness of local, in-person opportunities in priority markets including Chicago, New York, Los Angeles, Dallas, Phoenix, and Seattle, while continuing to build long-term organic visibility through evergreen content.