SVP Product Marketing

About the role

This role will shape brand and customer engagement initiatives that strengthen market presence and business impact. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements.

Responsibilities

• Set strategic direction for Product Marketing and lead global positioning
• Transition PMM to an AI-native operating model with structured content and workflows
• Develop and articulate the company’s AI narrative to elevate brand credibility
• Conduct core PMM research to ground decisions in customer insights
• Drive product adoption strategy and manage communications on value perception
• Establish and oversee efficient product launch workflows with AI integration
• Champion team development, ensuring skill enhancement across the product lifecycle

Qualifications

• 15+ years in Product Marketing, with 5+ years leading large global teams
• Experience marketing to both SMB and B2B audiences
• Proven experience redesigning PMM around AI tools and systems
• Strong instincts for positioning and messaging, with hands-on writing and editing skills
• Experience in bringing AI or tech products to market with thoughtful positioning
• Fluency in navigating global/regional structures and building partnerships

Benefits

• Comprehensive health benefits including medical, dental, and vision
• 401(k) match to support long-term financial wellness
• 21 days PTO plus various types of leave including Wellbeing and Xtra Leave
• Paid parental and volunteer leave to support work-life balance
• 12 paid holidays to encourage time off and rejuvenation